7lb Weighted Blanket for Kids
FailDemand is soft, at -38.0% this quarter, so 7lb Weighted Blanket for Kids is a Fail.
- Flapen Score
- 31 / 100Ranks 10,607 of 11,240 Home & Kitchen niches · −18 vs the category median of 4931
- Market size
- $38K/yr31K searches / yr
- 90-day growth
- -38.0%search demand this quarter
- Competition
- 71%top-5 click share · 9 brands · 12 sellers
Flapen Score
7lb Weighted Blanket for Kids against its category
The dotted line is the Home & Kitchen average. Past it, 7lb Weighted Blanket for Kids is stronger. Inside it, weaker.
Market
The 7lb Weighted Blanket for Kids market on Amazon at a glance
Shoppers on Amazon United States searched for 7lb Weighted Blanket for Kids 31K times last year and spent an estimated $38K. The top 5 brands take 89% of clicks. Flapen scores it 31 out of 100, a Fail.
01 · Demand
An estimated 3.9% of those searches ended in a purchase.
Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -38.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.
- Searches, last 12 months
- 31K
- Growth, 90 days vs prior 90
- -38.0%
- Conversion, latest week
- 3.9%
- Market size, estimated
- $38Ka year
- Top search term
- 7lb weighted blanket for kids17K searches a year
02 · Price
A sale here is worth $31.69.
Listings sell for $31.69 on average, from $18.43 to $50.57. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $31.69 that is $0 to $3K a year per listing.
- Average price
- $31.69inside the $15 to $100 sweet spot
- Price range
- $18.43–$50.57
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 3.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #9 within Weighted Blankets. It carries 3,795 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 6.7%
- Average rank
- #9in Weighted Blankets
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 3,795per listing
- Listings tracked
- 16
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top 7lb Weighted Blanket for Kids products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
12
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
7%
- Brand 138%
- Brand 228%
- Brand 313%
- Brand 46%
- Brand 55%
- Brand 64%
- Open — no brand owns it (3 brands, 7%)
Demand
7lb Weighted Blanket for Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 2.7× · 7 of 12 months tracked
Search terms
Top 7lb Weighted Blanket for Kids search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 7lb weighted blanket for kids17K/yr
- kids weighted blanket 7 pounds7K/yr
- weighted blanket kids 7lb7K/yr
Reviews and returns
What reviews say buyers love and hate about 7lb Weighted Blanket for Kids
We read the reviews and the return reasons for every product selling here.
“The beads are tiny”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 7lb Weighted Blanket for Kids questions
Answered from the same tracked data.









