Is 78 inch shower curtain liner profitable to sell on Amazon United States?

The niche generates $190K/yr across 10 tracked products. 90-day search growth is +1.8%. Flapen's verdict: Skip it (37/100).

How competitive is the 78 inch shower curtain liner niche?

7 brands and 12 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 94% of demand.

What do buyers complain about in 78 inch shower curtain liner?

Top complaints mined from reviews: Weight Heavy, Thickness, Quality-Overall. The return rate is 1.8%.

When does demand for 78 inch shower curtain liner peak?

Demand is steady year-round — the busiest month runs 1.3× the quietest.

What does it cost to enter the 78 inch shower curtain liner niche?

Listings span $7.65–$14.07; the average listing price is $10.63 (sweet spot $15–$100). The average incumbent carries 46,004 reviews — the moat a new listing must climb.

78 inch shower curtain liner

Skip it

Prices mostly outside the sweet spot ($7.65–$14.07) — this niche doesn't clear our bar today.

Conversion

Incredible14.0%

search→purchase rate — share of searches ending in a sale

Returns

Great1.8%

return rate — above 5% kills the launch gate

Avg price

Okay$10.63

avg listing price — sweet spot $15–$100

Market size

Okay$190K

$190K/yr · 128K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+1.8%

90-day search growth — must beat 0% to launch

Brand share

Bad94%

top-5 brand share — brand-locked demand

Competition

Bad85%

top-5 click share — a locked-up shelf

Review moat

Bad46,003.7

avg incumbent reviews — the moat a new listing must climb

Price range

Bad$7.65–$14.07

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, 78 inch shower curtain liner is a $190K/yr Amazon United States market (128K searches/yr). The top 5 brands hold 94% of demand. Verdict: Skip it — 37/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

78 inch shower curtain liner market data

Units sold / yr: 15K–20K; avg 1,250–1,500/product
Revenue / yr: $159K–$213K; units × avg price
Conversion rate: 14.0%
Avg BSR: #19
Page quality: 0%
Prime: 100%
Sponsored: 80%
Out of stock: 0.0%
Avg brand age: 45 months
Avg seller age: 198 days

Competition & brand share

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 falling

Sellers

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

AmazerBath60%
Titanker13%
ALYVIA SPRING12%
Barossa Design6%
HARBOREST4%
EurCross3%
Open — no brand owns it (1 brand, 3%)

Demand & seasonality

Weekly Amazon search volume, last 101 weeks — +1.8% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.3×

Open Trend

Top 78 inch shower curtain liner search terms

78 inch shower curtain liner27K/yr +3.3%12.1% conv.
72x78 shower curtain liner27K/yr +10.5%10.6% conv.
shower curtain liner 72x7815K/yr +6.7%12.4% conv.
72 x 78 shower curtain liner11K/yr +0.2%9.4% conv.
shower liner 72x786K/yr +7.8%12.6% conv.
shower curtain liner 78 inches long7K/yr -15.1%12.2% conv.
shower curtain liner long 78 inch5K/yr -5.5%13.0% conv.
long shower curtain liner 78 length6K/yr -9.2%6.7% conv.
78 shower curtain liner4K/yr +15.2%13.9% conv.
shower curtain liner 783K/yr +0.1%14.4% conv.

All search terms

Top 78 inch shower curtain liner products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

AmazerBath Clear Shower Curtain Liner 72x78 Long Plastic Shower Curtain Liner Waterproof PEVA Shower Liner Cute Lightweight Shower Curtains for Bathroom with 3 Magnets and 12 Rustproof Grommets

AmazerBath$8.294.4★67,691 rev

AmazerBath 78 Inch Shower Curtain Liner Clear Plastic Long Shower Curtain Heavy Duty 8G Premium PEVA Weighted Shower Curtains for Bathroom with 3 Big Stones and Grommets 72x78 Inches

AmazerBath$14.074.6★92,008 rev

ALYVIA SPRING Long Fabric Shower Curtain Liner Waterproof - 72 x 78 Soft & Lightweight Long Shower Curtain with Magnets Machine Washable - 72x78 White

ALYVIA SPRING$13.874.5★59,827 rev

Titanker Clear Shower Curtain Liner Plastic Long Shower Liner 72 x 78 PEVA Lightweight Waterproof Shower Curtains for Bathroom with Magnets and Rustproof Grommets

Titanker$7.654.5★20,019 rev

Barossa Design Long Shower Curtain Liner 78 Height - 6 Magnets & 8G Heavy Duty PEVA Waterproof PVC Free Metal Grommets Clear 72x78

Barossa Design$12.884.5★97,767 rev

Newest

by launch date

downluxe Clear Shower Curtain Liner with Magnets Clear Shower Liner 72 W x 78 L Lightweight Shower Curtains for Bathroom

downluxe$7.6853 rev

1y ago

HARBOREST Clear Shower Curtain Liner with Side Suction Cups Premium PEVA Plastic Shower Liner with 3 Magnets Waterproof Bathroom Curtain 72 x 78 Clear

HARBOREST$9.0015,520 rev

1y ago

ALYVIA SPRING Long Fabric Shower Curtain Liner Waterproof - 72 x 78 Soft & Lightweight Long Shower Curtain with Magnets Machine Washable - 72x78 White

ALYVIA SPRING$13.8759,827 rev

4y ago

Titanker Fabric Shower Curtain Liner Washable 72 x 78 Inches White Shower Liner Fabric with 2 Magnets Polyester Long Bathroom Shower Curtain Liner Waterproof Soft Lightweight White

Titanker$10.209,164 rev

5y ago

EurCross 9G Clear Shower Curtain Liner 72 x 78 inches Long with 5 Magnet Weights Heavy Duty Weighted Premium PEVA Plastic Shower Curtain Liner for Bathroom Without Hooks

EurCross$13.205,980 rev

5y ago

What buyers say about 78 inch shower curtain liner

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“Great quality and easy to clean”

Advertised Vs Actual Product9%

“Does the job”

Size-Overall8%

“It fit perfect”

Weight Light5%

“I love the clear shower curtain with the weight”

Material Quality5%

“thicker material at a decent price”

Weight Heavy5%

“This is a heavy Clear curtain”

Thickness5%

“The right thickness of a shower curtain”

Strength5%

“Very sturdy”

Value For Money4%

“Absolutely worth the price”

Durability4%

“Super nice and durable”

What buyers complain about

Weight Heavy13%

“Not as heavy as I expected”

Thickness13%

“Its a thinner material”

Quality-Overall9%

“Cheap”

Size-Overall6%

“Shorter than expected”

Smell6%

“Stinky”

Advertised Vs Actual Product5%

“Not described well at all”

Magnetic Strength/Adsorption4%

“The magnetic is not strong at all”

Product Condition3%

“Arrived used”

Strength3%

“Flimsy”

Weight Light3%

“It is very light for a heavy duty curtain”

Top return reasons

Size-Overall53%

Thin8%

Advertised Vs Actual Product6%

Material Quality6%

Weight Heavy4%

Value For Money3%

Quality-Overall3%

Magnetic Strength/Adsorption2%

Thickness2%

Product Condition2%

Common questions

Is 78 inch shower curtain liner profitable to sell on Amazon United States?: The niche generates $190K/yr across 10 tracked products. 90-day search growth is +1.8%. Flapen's verdict: Skip it (37/100).
How competitive is the 78 inch shower curtain liner niche?: 7 brands and 12 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in 78 inch shower curtain liner?: Top complaints mined from reviews: Weight Heavy, Thickness, Quality-Overall. The return rate is 1.8%.
When does demand for 78 inch shower curtain liner peak?: Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the 78 inch shower curtain liner niche?: Listings span $7.65–$14.07; the average listing price is $10.63 (sweet spot $15–$100). The average incumbent carries 46,004 reviews — the moat a new listing must climb.