60th Birthday Cake Topper

Shoppers searched for this 152K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved -7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $101K a year.

Searches, last 12 months

152K

Growth, 90 days vs prior 90

-7.4%

Conversion, latest week

8.8%

Market size, estimated

$101Ka year

Peak month

September1.7× the quietest month

Top search term

60th birthday cake topper59K searches a year

Listings sell for $7.57 on average, from $3.81 to $18.27. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $7.57 that is $757 to $2K a year per listing.

Average price

$7.57under the $15 to $100 sweet spot

Price range

$3.81–$18.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$757–$2K

Returns

3.4%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #1,110 within Candles. It carries 800 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

100%

Out of stock, average day

0.5%

Average rank

#1,110in Candles

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

800per listing

Listings tracked

61

12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

1Amazon's first-year sales bar

Average brand age

28 months