6 Quart Stock Pot

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -20.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months

53K

Growth, 90 days vs prior 90

-20.2%

Conversion, latest week

1.8%

Market size, estimated

$67Ka year

Top search term

calphalon dutch oven10K searches a year

Listings sell for $70.95 on average, from $20.92 to $184.39. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $70.95 that is $0 to $7K a year per listing.

Average price

$70.95inside the $15 to $100 sweet spot

Price range

$20.92–$184.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$7K

Returns

3.4%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #213 within Pots & Pans. It carries 2,407 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

92%

Out of stock, average day

6.4%

Average rank

#213in Pots & Pans

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

2,407per listing

Listings tracked

51

9 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

8Amazon's first-year sales bar

Average brand age

55 months