6 Candle
MaybeBuyers convert on 10.2% of searches. But prices span $2.09–$9.13, mostly outside the sweet spot, so 6 Candle is a Maybe.
- Flapen Score
- 52 / 100Top 34% of 11,240 Home & Kitchen niches · +3 vs the category median of 4952
- Market size
- $166K/yr272K searches / yr
- 90-day growth
- -0.3%search demand this quarter
- Competition
- 37%top-5 click share · 30 brands · 55 sellers
Flapen Score
6 Candle against its category
The dotted line is the Home & Kitchen average. Past it, 6 Candle is stronger. Inside it, weaker.
Market
The 6 Candle market on Amazon at a glance
Shoppers on Amazon United States searched for 6 Candle 272K times last year and spent an estimated $166K. The top 5 brands take 54% of clicks. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 10.2% of those searches ended in a purchase.
Shoppers searched for this 272K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.2% of those searches ended in a purchase. Searches in the last 90 days moved -0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $166K a year.
- Searches, last 12 months
- 272K
- Growth, 90 days vs prior 90
- -0.3%
- Conversion, latest week
- 10.2%
- Market size, estimated
- $166Ka year
- Peak month
- January1.6× the quietest month
- Top search term
- 6 candle81K searches a year
02 · Price
A sale here is worth $5.98.
Listings sell for $5.98 on average, from $2.09 to $9.13. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At $5.98 that is $1K to $3K a year per listing.
- Average price
- $5.98under the $15 to $100 sweet spot
- Price range
- $2.09–$9.13
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $1K–$3K
- Returns
- 1.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #253 within Candles. It carries 702 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 100%
- Out of stock, average day
- 0.7%
- Average rank
- #253in Candles
- Average rating
- 4.69 starsAmazon United States average 4.42 stars
- Average reviews
- 702per listing
- Listings tracked
- 47
04 · Newcomers
1 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 11
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top 6 Candle products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 37% of clicks. An open shelf where new products get seen.
Brands
30 falling
Sellers
55
Top-5 brand share
54%
Top 20: 92%
Top-5 click share
37%
Top 20: 76%
Open market
40%
- Brand 119%
- Brand 212%
- Brand 310%
- Brand 48%
- Brand 56%
- Brand 65%
Demand
6 Candle search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top 6 Candle search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 6 candle81K/yr
- 6 birthday candle47K/yr
- number 6 candle37K/yr
- 6 candle for birthday cake girl23K/yr
- birthday candle 612K/yr
- 6 candle for birthday cake boy12K/yr
- candle 68K/yr
- number 6 birthday candle9K/yr
- 6th birthday candle8K/yr
- number 6 candle for girl8K/yr
Reviews and returns
What reviews say buyers love and hate about 6 Candle
We read the reviews and the return reasons for every product selling here.
“Small and burned so fast”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 6 Candle questions
Answered from the same tracked data.









