5x7 picture frame gold
Worth a lookShows a fragmented shelf (top 5 take 35% of clicks), but a small market ($92K/yr) keeps it on the watch list.
Competition
Great35%top-5 click share — an open shelf
Conversion
Great7.8%search→purchase rate — share of searches ending in a sale
Brand share
Great59%top-5 brand share — no brand owns this niche
Avg price
Good$14.20avg listing price — sweet spot $15–$100
Price range
Good$5.54–$26.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+17.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.3%return rate — above 5% kills the launch gate
Review moat
Okay3,837.58avg incumbent reviews — the moat a new listing must climb
Market size
Bad$92K$92K/yr · 84K searches
According to Flapen's Amazon United States niche tracking, 5x7 picture frame gold is a $92K/yr Amazon United States market (84K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Dec. Verdict: Worth a look — 52/100.
Data updated Aug 2, 2026 · scored weekly · How we score niches
5x7 picture frame gold market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- $85K–$114K
- units × avg price
- Conversion rate
- 7.8%
- Avg BSR
- #503
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 94%
- Out of stock
- 4.0%
- Avg brand age
- 31 months
- Avg seller age
- 210 days
Competition & brand share
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.Brands
27 falling
Sellers
35
Top-5 brand share
59%
Top 20: 97%
Top-5 click share
35%
Top 20: 73%
Open market
35%
- upsimples21%
- Lawrence Frames14%
- Fun Memories10%
- Icona Bay8%
- FIXSMITH7%
- GorYeeFine6%
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — +17.2% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.8×
Top 5x7 picture frame gold search terms
- gold 5x7 frame21K/yr
- gold frame 5x721K/yr
- 5x7 frame gold11K/yr
- 5 x 7 gold frame8K/yr
- gold picture frame 5x79K/yr
- 5 x 7 gold picture frame9K/yr
- picture frames 5x7 gold5K/yr
- 5 x 7 photo frame gold383/yr
Top 5x7 picture frame gold products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Fun Memories 5x7 Metal Picture Frame - 5 x 7 Metal Photo Frames with 4x6 Removable Mat- Ideal for Wall or Tabletop Display - Wall Hook Hanging Hardware Included (Gold 1 Pack)
Fun Memories$8.144.5★531 rev
upsimples 5x7 Picture Frame Set of 3 Made of High Definition Glass for 5 x 7 Gold Frames Wall and Tabletop Display Thin Border Photo Frame for Home Dcor
upsimples$13.184.7★3,341 rev
upsimples Vintage 5x7 Picture Frame Antique Gold Frame Displays 4x6 with Mat or 5 x 7 Without for Wall or Tabletop Decor 1pack
upsimples$8.264.3★472 rev
5x7 Gold Picture Frame Contemporary Inspirations Wall or Table Top
Icona Bay$5.544.5★13,929 rev
eletecpro 5x7 Vintage Picture Frame Glass Cover Gold 2-Pack
eletecpro$12.394.8★478 rev
Newest
by launch date
CandyDream 57 Picture Frame Set of 2 - Gold Picture Frames for Wall and Tabletop Display Poster Photo Frames Gallery Wall Frames Ornate Vintage 57 Plastic Frame with HD Plexiglass
CandyDream$8.1268 rev
Fixwal 5x7 Picture Frame Set of 6 with Shatter Resistant Plastic Glass Thin Border and Light Weight Photo Frames for Wall or Tabletop Display Gold
Fixwal$12.91219 rev
GorYeeFine 5 x7 Premium Alloy Gold Photo Frame - Luxury Display Hi End Dcor Picture Frames 7x5 with Velvet Backing Hi End Dcor Metal Frames
GorYeeFine$19.9765 rev
upsimples Vintage 5x7 Picture Frame Antique Gold Frame Displays 4x6 with Mat or 5 x 7 Without for Wall or Tabletop Decor 1pack
upsimples$8.26472 rev
Floroom 6 Pack 5x7 Inch Clear Acrylic Sign Holders Double-Sided Gold Display Stand Picture Frames for Table Numbers Menus Flyers Weddings and Offices
Floroom$20.53402 rev
Trending
90-day click momentumCandyDream 57 Picture Frame Set of 2 - Gold Picture Frames for Wall and Tabletop Display Poster Photo Frames Gallery Wall Frames Ornate Vintage 57 Plastic Frame with HD Plexiglass
CandyDream$8.124.1★
Fixwal 5x7 Picture Frame Set of 6 with Shatter Resistant Plastic Glass Thin Border and Light Weight Photo Frames for Wall or Tabletop Display Gold
Fixwal$12.914.6★
upsimples 5x7 Picture Frame Display Pictures 4x6 with Mat or 5 x 7 Without Wall Hanging Photo Frames Gold 1 Pack
upsimples$8.074.5★
Floroom 6 Pack 5x7 Inch Clear Acrylic Sign Holders Double-Sided Gold Display Stand Picture Frames for Table Numbers Menus Flyers Weddings and Offices
Floroom$20.534.6★
Gold 5x7 Floating Frame 2pack for Photo Sizes(3.5x5 4x6)for Adjustable Tabletop/Shelf Photo Frame 4x6 Classy Gift floating frames for Wedding Christmas Birthady Home or Office Decor.
GorYeeFine$18.664.7★
What buyers say about 5x7 picture frame gold
What buyers praise and complain about, mined from review topics.What buyers love
“Lovely frame”
“Excellent product”
“reasonably priced”
“It holds up very well”
“exactly as pictured”
“They look beautiful with the pictures”
“The frame feels lightweight”
“charm to my décor”
“The ones I received are a perfect fit”
“Durable/perfect”
What buyers complain about
“Cheap cheap cheap terrible quality”
“Both frames came broken”
“Cheap material, pretty on the wall”
“They look expensive”
“Very very flimsy cheap and poorly made”
“Not as described”
“Cheap plastic that broke within 5 minutes of opening”
“I couldn't even glue it back together”
“It falls”
“I couldn't get them to fit”
Top return reasons
Common questions
- Is 5x7 picture frame gold profitable to sell on Amazon United States?
- The niche generates $92K/yr across 52 tracked products. 4 of 8 products launched in the last 360 days are still selling. 90-day search growth is +17.2%. Flapen's verdict: Worth a look (52/100).
- How competitive is the 5x7 picture frame gold niche?
- 27 brands and 35 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 59% of demand.
- What do buyers complain about in 5x7 picture frame gold?
- Top complaints mined from reviews: Quality-Overall, Frame Quality, Material Quality. The return rate is 4.3%.
- When does demand for 5x7 picture frame gold peak?
- Demand peaks in Dec; the busiest month runs 1.8× the quietest.
- What does it cost to enter the 5x7 picture frame gold niche?
- Listings span $5.54–$26.49; the average listing price is $14.20 (sweet spot $15–$100). The average incumbent carries 3,838 reviews — the moat a new listing must climb.