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50x70cm Frame

Maybe

Products sell for $34.82 on average, inside the sweet spot. But the average product has 8,867 reviews to catch up to, so 50x70cm Frame is a Maybe.

Flapen Score
58
58 / 100
Top 14% of 11,240 Home & Kitchen niches · +9 vs the category median of 49
Market size
$1.4M/yr805K searches / yr
90-day growth
+3.8%search demand this quarter
Competition
46%top-5 click share · 18 brands · 24 sellers

Flapen Score

50x70cm Frame against its category

The dotted line is the Home & Kitchen average. Past it, 50x70cm Frame is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 50x70cm Frame market on Amazon at a glance

Shoppers on Amazon United States searched for 50x70cm Frame 805K times last year and spent an estimated $1.4M. The top 5 brands take 72% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 5.1% of those searches ended in a purchase.

Shoppers searched for this 805K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months
805K
Growth, 90 days vs prior 90
+3.8%
Conversion, latest week
5.1%
Market size, estimated
$1.4Ma year
Peak month
January1.4× the quietest month
Top search term
20x28 picture frame173K searches a year

02 · Price

A sale here is worth $34.82.

Listings sell for $34.82 on average, from $18.33 to $76.62. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,250 to 1,500 of them. At $34.82 that is $44K to $52K a year per listing.

Average price
$34.82inside the $15 to $100 sweet spot
Price range
$18.33–$76.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
1,250–1,500
Revenue per listing a year
$44K–$52K
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #381 within Picture Frames. It carries 8,867 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
92%
Out of stock, average day
5.4%
Average rank
#381in Picture Frames
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
8,867per listing
Listings tracked
37

04 · Newcomers

5 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
5Amazon's first-year sales bar
Average brand age
40 months

Products

Top 50x70cm Frame products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 falling

Sellers

24

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

46%

Top 20: 81%

Open market

23%

  • Brand 125%
  • Brand 221%
  • Brand 311%
  • Brand 48%
  • Brand 57%
  • Brand 65%

Demand

50x70cm Frame search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KPrime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top 50x70cm Frame search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 20x28 picture frame173K/yr
  • 20x28 frame99K/yr
  • 50x70cm frame88K/yr
  • 20 x 28 picture frame44K/yr
  • 20 x 28 frame29K/yr
  • 50 x 70 cm frame28K/yr
  • 28x20 picture frame26K/yr
  • 50cm x 70cm frame22K/yr
  • 20x28 poster frame21K/yr
  • frame 20x2819K/yr

Reviews and returns

What reviews say buyers love and hate about 50x70cm Frame

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Frame Quality”
27%of negative reviews mention “Frame Quality”
3.1%of orders come back
“Damaged Frames”
A buyer, on “Frame Quality”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common 50x70cm Frame questions

Answered from the same tracked data.