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50th Birthday Balloons

prices mostly outside the sweet spot ($4.25–$14.37) — 50th Birthday Balloons doesn't clear our bar today.

Flapen Score

47
Skip it

Ranks 6,404 of 11,240 Home & Kitchen niches · −2 vs the category median of 49

Market size 28Growth 22Conversion 79Competition 79Returns 38Price range 0Avg price 21Brand share 88Review moat 39Quality gap 42
This niche Category average · 11,240 niches

Is 50th Birthday Balloons profitable on Amazon?

According to Flapen's Amazon United States niche tracking, 50th Birthday Balloons is a $120K/yr Amazon United States market (193K searches/yr). The top 5 brands hold 47% of demand. Verdict: Skip it — 47/100.

50th Birthday Balloons: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -6.0% over the last 90 days and 8.1% of searches end in a purchase.

$120K

revenue / yr

Units sold / yr20K
Search volume / yr-6.0%193K
Conversion rate8.1%
Avg price$7.68

Who owns the niche?

The top 5 brands hold 47% of demand, so 53% of the market is open.

53%

open market share

Brands · sellers35 · 41
Top-5 product click share36%
Open market53%
Avg brand age28 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 47 products

Sponsored placement100%
New entrants (1y)4· 0 succeeded
Avg rating4.5★
Avg reviews2,586

Top 50th Birthday Balloons products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

$0$4K$7K$11K$14K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

35 flat

Sellers

41

Top-5 brand share

47%

Top 20: 87%

Top-5 click share

36%

Top 20: 74%

Open market

48%

  • IWERP12%
  • Firomi10%
  • Lingqiang10%
  • GOER9%
  • ANGEL Q HOUSE7%
  • Tenkiriy5%

50th Birthday Balloons demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume193KCVR8.1%Products47Brands35Top 5 Brands47%OOS Rate7.0%Rating4.5★Reviews2,586Avg BSR#764
5K4KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 2.2×

Top 50th Birthday Balloons search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • 50th birthday balloons63K/yr
  • 50 balloons28K/yr
  • 50 balloon number29K/yr
  • 50 balloon11K/yr
  • 50th balloons12K/yr
  • 50th birthday balloons for men9K/yr
  • 50th birthday metallic number balloons gold4K/yr
  • 50th birthday balloons for women8K/yr
  • 50th birthday balloon6K/yr
  • 50th balloon4K/yr

What reviews say buyers love and hate about 50th Birthday Balloons

What buyers mention most, as a share of all reviews.

What buyers love

80% of reviews
Quality-Overall20%

Quality was fair

Advertised Vs Actual Product15%

Exactly what I needed

Color10%

Cute, the color was very good

Value For Money9%

Good value for money

Size-Overall7%

Perfect size

What buyers complain about

73% of reviews
Inflation/Deflation24%

It deflated a few minutes after inflating it

Quality-Overall10%

Poor quality in the Balloons

Size-Overall10%

just a sizing expectations issue

Assembly/Installation8%

Assembly was difficult

Durability5%

half of the balloons broke within first 30 minutes

50th Birthday Balloons return rate & reasons

Why buyers send it back, as a share of all return requests.

4.0%

Return rate

52%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
27%
2Color
16%
3Value For Money
13%
4Assembly/Installation
11%
5Inflation/Deflation
6%

Common 50th Birthday Balloons questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores 50th Birthday Balloons 47/100 on Amazon United States — Skip it. The niche generates $120K/yr across 47 tracked products. 0 of 4 products launched in the last 360 days are still selling. Search demand moved -6.0% over the last 90 days.
Search demand for 50th Birthday Balloons on Amazon United States is steady year-round — the busiest month runs 2.2× the quietest.