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50th Birthday Balloons

Fail

Prices span $4.25–$14.37, mostly outside the sweet spot, so 50th Birthday Balloons is a Fail.

Flapen Score
47
47 / 100
Ranks 6,404 of 11,240 Home & Kitchen niches · −2 vs the category median of 49
Market size
$120K/yr193K searches / yr
90-day growth
-6.0%search demand this quarter
Competition
36%top-5 click share · 35 brands · 41 sellers

Flapen Score

50th Birthday Balloons against its category

The dotted line is the Home & Kitchen average. Past it, 50th Birthday Balloons is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 50th Birthday Balloons market on Amazon at a glance

Shoppers on Amazon United States searched for 50th Birthday Balloons 193K times last year and spent an estimated $120K. The top 5 brands take 47% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 8.1% of those searches ended in a purchase.

Shoppers searched for this 193K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $120K a year.

Searches, last 12 months
193K
Growth, 90 days vs prior 90
-6.0%
Conversion, latest week
8.1%
Market size, estimated
$120Ka year
Peak month
August2.2× the quietest month
Top search term
50th birthday balloons63K searches a year

02 · Price

A sale here is worth $7.68.

Listings sell for $7.68 on average, from $4.25 to $14.37. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $7.68 that is $768 to $2K a year per listing.

Average price
$7.68under the $15 to $100 sweet spot
Price range
$4.25–$14.37
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
100–250
Revenue per listing a year
$768–$2K
Returns
4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #764 within Balloons. It carries 2,586 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
7.0%
Average rank
#764in Balloons
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
2,586per listing
Listings tracked
47

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top 50th Birthday Balloons products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

35 flat

Sellers

41

Top-5 brand share

47%

Top 20: 87%

Top-5 click share

36%

Top 20: 74%

Open market

48%

  • Brand 112%
  • Brand 210%
  • Brand 310%
  • Brand 49%
  • Brand 57%
  • Brand 65%

Demand

50th Birthday Balloons search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 2.2×

Search terms

Top 50th Birthday Balloons search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 50th birthday balloons63K/yr
  • 50 balloons28K/yr
  • 50 balloon number29K/yr
  • 50 balloon11K/yr
  • 50th balloons12K/yr
  • 50th birthday balloons for men9K/yr
  • 50th birthday metallic number balloons gold4K/yr
  • 50th birthday balloons for women8K/yr
  • 50th birthday balloon6K/yr
  • 50th balloon4K/yr

Reviews and returns

What reviews say buyers love and hate about 50th Birthday Balloons

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Inflation/Deflation”
4.0%of orders come back
“It deflated a few minutes after inflating it”
A buyer, on “Inflation/Deflation”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common 50th Birthday Balloons questions

Answered from the same tracked data.