4th of july balloons
Worth a lookShows demand growing +524.5% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+524.5%90-day search growth — must beat 0% to launch
Brand share
Incredible26%top-5 brand share — no brand owns this niche
Competition
Incredible19%top-5 click share — an open shelf
Review moat
Great167.38avg incumbent reviews — the moat a new listing must climb
Returns
Great1.5%return rate — above 5% kills the launch gate
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay$3.70–$19.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad$8.49avg listing price — sweet spot $15–$100
Market size
Bad$28K$28K/yr · 49K searches
According to Flapen's Amazon United States niche tracking, 4th of july balloons is a $28K/yr Amazon United States market (49K searches/yr). The top 5 brands hold 26% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 68/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
4th of july balloons market data
- Units sold / yr
- 4K–5K
- avg 0–100/product
- Revenue / yr
- $34K–$42K
- units × avg price
- Conversion rate
- 6.8%
- Avg BSR
- #4,472
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 98%
- Out of stock
- 11.2%
- Avg brand age
- 22 months
- Avg seller age
- 193 days
Competition & brand share
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.Brands
63 rising
Sellers
78
Top-5 brand share
26%
Top 20: 66%
Top-5 click share
19%
Top 20: 54%
Open market
70%
- M&G House6%
- Gushijieju6%
- KHC-KHF5%
- HTangparty5%
- IGMaryBox4%
- DREAM DECOR CELEBRATING LIFE'S MOMENTS4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +524.5% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 40.6×
Top 4th of july balloons search terms
- usa balloons23K/yr
- american flag balloons11K/yr
- 4th of july foil balloons5K/yr
- memorial day balloons5K/yr
- flag balloons6K/yr
Top 4th of july balloons products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
4th of July Decorations Red White and Blue Balloons Patriotic USA Party Fourth of July Decorations USA American Flag Balloons
Gushijieju$5.064.7★66 rev
Red White Blue Latex Balloons 68 Pack 12 Inch Patriotic Balloons with Confetti Party Decorations for 4th of July Independence Day Graduation Birthday Air Helium Fill.
KUULBELA$6.744.7★2,765 rev
4th of July Foil Balloons Set Patriotic Red White Blue Star Balloons Independence Day Decorations USA Party Supplies Veterans Day Decor Mylar Balloons for Outdoor Indoor Party Memorial Day
M&G House$5.364.1★10 rev
GDLCETK 4th of July Decorations - Patriotic Independence Day Decorations Red White and Blue American Flag Balloons Foil USA Balloons Set for Quick Party Setup Inflate & Deflate for Multiple Uses
GDLCETK$4.574.1★14 rev
6 Pcs American Flag Balloons Red White Blue Balloon Patriotic Balloons for 4th of July Party Decorations Patriotic Party Supplies
Generic$9.014.4★12 rev
Newest
by launch date
USA Patriotic Balloon Set for 4th of July Decorations Independence Day Balloon Decor with USA Foil Letter Balloons & American Flag Star Balloons Red White Blue Party Supplies
IGMaryBox$3.813 rev
4Pcs 38 Inch Large USA Flag Bow Foil Balloon Patriotic 4th of July Decorations Independence Day Mylar Balloon for Memorial Day Labor Day American Theme Party Home Yard Outdoor Decor
PHHWQF$11.5917 rev
4th of July Decorations USA Letter Balloons Red Silver Blue - 28 American Flag Balloon and 18 Star Mylar Balloons for Patriotic Party Independence Day Memorial Day USA Banner Decor
HTangparty$3.7019 rev
6PCS Patriotic Balloon Set - American Flag & Star Foil Balloons - Red White Blue USA Mylar Balloons for 4th of July Decorations Independence Day Memorial Day Veterans Day Military Homecoming
HTangparty$6.2419 rev
4th of July Balloons Patriotic USA Letter Balloons with 2 Jumbo 35 Rocket Pop Foil Balloons Red Silver Blue Independence Day Party Decorations America 250th Supplies
D-Fokes$6.0925 rev
Trending
90-day click momentum
Red White and Blue Balloons 6 PCS 4th of July Decorations Outdoor Patriotic Garland Arch Kit American Flag Aluminum Foil Balloons Fourth of July Independence Day Memorial Day Veteran USA Party Favors
GuavaGlide$7.505.0★
4th of July Foil Balloons 8 PCS Red White and Blue July 4 Independent Day Patriotic Balloons Memorial Backdrop Star USA Letter Flag Balloon Party Favors Supplies Decorations American 250 Banner Decor
QIHOMPIB$7.284.5★
6PCS Patriotic Balloon Set - American Flag & Star Foil Balloons - Red White Blue USA Mylar Balloons for 4th of July Decorations Independence Day Memorial Day Veterans Day Military Homecoming
HTangparty$6.244.9★
Dream Decor USA Balloon Letters 40 Inch Patriotic Foil Letter Balloons (U Red S Silver A Blue) with Ribbon & Inflation Straw 4th of July Memorial Day Veterans Day Patriotic Party Decorations
DREAM DECOR CELEBRATING LIFE'S MOMENTS$9.444.8★
4th of July Foil Balloons Set Patriotic Red White Blue Star Balloons Independence Day Decorations USA Party Supplies Veterans Day Decor Mylar Balloons for Outdoor Indoor Party Memorial Day
M&G House$5.364.1★
What buyers say about 4th of july balloons
What buyers praise and complain about, mined from review topics.What buyers love
“The colors are bright”
“Good quality”
“inflate beautifully”
“worth the money”
“Beautiful & Durable”
“As described”
“good size”
“Great to decorate your office, home, classroom, work space or clinic”
“Fun and Festive”
“just straightforward and quick”
What buyers complain about
“Deflated within 5 hours”
“Inconsistent quality”
“Waste of Money”
“The balloons are larger than I imagined”
“Had no instructions”
“Not everything in the picture is included”
“Too thin pop easy”
“The balloons are very cheap”
“The ones with the flag printed had holes on them”
“Lasting longer than a day”
Top return reasons
Common questions
- Is 4th of july balloons profitable to sell on Amazon United States?
- The niche generates $28K/yr across 86 tracked products. 4 of 48 products launched in the last 360 days are still selling. 90-day search growth is +524.5%. Flapen's verdict: Worth a look (68/100).
- How competitive is the 4th of july balloons niche?
- 63 brands and 78 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 26% of demand.
- What do buyers complain about in 4th of july balloons?
- Top complaints mined from reviews: Inflation/Deflation, Quality-Overall, Value For Money. The return rate is 1.5%.
- When does demand for 4th of july balloons peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 40.6× the quietest.
- What does it cost to enter the 4th of july balloons niche?
- Listings span $3.70–$19.84; the average listing price is $8.49 (sweet spot $15–$100). The average incumbent carries 167 reviews — the moat a new listing must climb.