40x60 Frame
prices mostly outside the sweet spot ($20.40–$417.86) — 40x60 Frame doesn't clear our bar today.
Flapen Score
Ranks 6,876 of 11,240 Home & Kitchen niches · −3 vs the category median of 49
Is 40x60 Frame profitable on Amazon?
According to Flapen's Amazon United States niche tracking, 40x60 Frame is a $205K/yr Amazon United States market (132K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Aug. Verdict: Skip it — 46/100.
40x60 Frame: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +5.7% over the last 90 days and 1.8% of searches end in a purchase.
$205K
revenue / yr
Who owns the niche?
The top 5 brands hold 74% of demand, so 26% of the market is open.
26%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 29 products
Top 40x60 Frame products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
upsimples 16x24 Poster Frame Easy Slide-In Assembly Black 3 Pack
- Price
- $29.40
- Rating
- 4.2/5
- Reviews
- 7,650
- Age
- 3y ago
JCJMY 16x24 Picture Frame for Poster Photo Picture and 40x60 cm Canvas Horizontal and Vertical Formats for Wall Hanging 16 x 24 Wall Gallery Photo Frame for 16 by 24 Photos Posters Black
- Price
- $20.40
- Rating
- 4.5/5
- Reviews
- 11,068
- Age
- 2y ago
M&T Displays Portable Snap Poster Frame 40x60 Inch Black 1.77 Aluminum Profile Front Loading Wall Mounting Photo Picture Document Certificate Sign Holder Mitered Corner Anti Glare Cover
- Price
- $73.91
- Rating
- 4.6/5
- Reviews
- 41
- Age
- 10y ago
M&T Displays Portable Snap Poster Frame 1.25 Aluminum Profile Front Loading Wall Mounting Photo Picture Document Certificate Sign Holder Mitered Corner Anti Glare Cover (Black 40x60 in)
- Price
- $165.50
- Rating
- 4.1/5
- Reviews
- 294
- Age
- 8y ago
QOTIB 16x24 Picture Frame for Wall Hanging Wood 16 x 24 Frame 40x60 cm Poster Photo Frame for Wall Horizontally or Vertically Deep Brown 1 Pack
- Price
- $22.66
- Rating
- 4.3/5
- Reviews
- 1,645
- Age
- 1y ago
Trending
90-day click momentumM&T Displays Portable Snap Poster Frame 40x60 Inch Black 1.77 Aluminum Profile Front Loading Wall Mounting Photo Picture Document Certificate Sign Holder Mitered Corner Anti Glare Cover
- Price
- $73.91
- Rating
- 4.6/5
- Reviews
- 41
- Age
- 10y ago
Bliss Solid Wood Gallery Stretcher Bar DIY Kit 1.5 Deep with Plastic Keys for Canvas Art or Needlepoint 40x60
- Price
- $116.06
- Rating
- 3.8/5
- Reviews
- 4
- Age
- 3y ago
Displays2go Poster Snap Frame For 40 x 60 Graphics
- Price
- $171.58
- Rating
- 4.0/5
- Reviews
- 169
- Age
- 13y ago
ArtToFrames 40x60 CM / 15.75x23.62 INCH White Picture Frame This 1.30 Inch Custom Wood Poster Frame is White Wash - Comes with Economy Acrylic and Corrugated Backing
- Price
- $58.06
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 2y ago
JCJMY 16x24 Picture Frame Set of 3 Gold for Poster Photo Picture and 40x60 cm Canvas Horizontal and Vertical Formats for Wall Hanging 16 x 24 Wall Gallery Poster Photo Frame 3 Pack Gold
- Price
- $36.88
- Rating
- 4.5/5
- Reviews
- 962
- Age
- 2y ago
Newest
by launch date
Frame Amo 40x60 Solid Wood Poster Frame Black with 35.5x47.5 White Mat Opening for 36x48 Image 1.5 inch Wide 1 inch Thick Acrylic Front Gallery Grade
- Price
- $417.86
- Rating
- 4.8/5
- Reviews
- 933
- Age
- 9mo ago
QOTIB 16x24 Picture Frame for Wall Hanging Wood 16 x 24 Frame 40x60 cm Poster Photo Frame for Wall Horizontally or Vertically Deep Brown 1 Pack
- Price
- $22.66
- Rating
- 4.3/5
- Reviews
- 1,645
- Age
- 1y ago
ARTGOW Metal Floating Frame for 40x60 Canvas Oil Paintings DIY Canvas Frame with 1.5 Deep Floater Frames for Prints Wall Art/Portrait/Landscape Living Room Bedroom Kitchen Decor (Black)
- Price
- $102.43
- Rating
- 3.4/5
- Reviews
- 49
- Age
- 1y ago
FOLKOR Floater Frame for 40x60 Canvas Paintings DIY Metal Floating Frame with 1.5 Deep for Artists Designers Landscape Portrait Artwork Modern Home Office Wall Decor (Gold)
- Price
- $108.60
- Rating
- 4.2/5
- Reviews
- 1,003
- Age
- 1y ago
FOLKOR 1.5 Deep Frame for 40x60 Canvas Paintings DIY Metal Floating Frame for Artists Designers Grandmother Grandfather Portrait Artwork Framing Wall Art Baby Shower Thanksgiving Gift (Bronze)
- Price
- $108.95
- Rating
- 4.2/5
- Reviews
- 1,003
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 rising
Sellers
22
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
48%
Top 20: 89%
Open market
21%
- upsimples21%
- M&T Displays19%
- JCJMY19%
- FOLKOR8%
- ArtToFrames7%
- QOTIB6%
40x60 Frame demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Aug · busiest ÷ quietest = 2.0×
Top 40x60 Frame search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- 40x60 frame55K/yr
- 40 x 60 frame14K/yr
- 40x60cm frame14K/yr
- 60x40 frame9K/yr
- 40cm x 60cm frame7K/yr
- 40x60 poster frame6K/yr
- 40x60 cm frame5K/yr
- 60 x 40 frame5K/yr
- 40 by 60 cm picture frame5K/yr
- 40 x 60 cm frame4K/yr
What reviews say buyers love and hate about 40x60 Frame
What buyers mention most, as a share of all reviews.
What buyers love
87% of reviews“Great frames”
“Very nice quality, looks great & easy to hang”
“Easy to set up”
“As advertised”
“Great value”
What buyers complain about
76% of reviews“Super bad quality frame”
“Too flimsy”
“Terrible quality control”
“not really worth it”
“Doesn't fit a 16 x 24 picture in it”
40x60 Frame return rate & reasons
Why buyers send it back, as a share of all return requests.
3.2%
Return rate
31%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common 40x60 Frame questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
