4 X 5 Picture Frame
4 X 5 Picture Frame shows a fragmented shelf (top 5 take 28% of clicks), but soft demand (+4.0% this quarter) keeps it on the watch list.
Flapen Score
Top 34% of 11,240 Home & Kitchen niches · +3 vs the category median of 49
Is 4 X 5 Picture Frame profitable on Amazon?
According to Flapen's Amazon United States niche tracking, 4 X 5 Picture Frame is a $155K/yr Amazon United States market (240K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Dec. Verdict: Worth a look — 52/100.
4 X 5 Picture Frame: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +4.0% over the last 90 days and 5.5% of searches end in a purchase.
$155K
revenue / yr
Who owns the niche?
The top 5 brands hold 66% of demand, so 34% of the market is open.
34%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 57 products
Top 4 X 5 Picture Frame products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
JCJMY 4x5 Picture Frame Black for Wall Hanging or Tabletop Wall Mounting Horizontally or Vertically 4 x 5 Wall Gallery Poster Photo Frame with Shatter Resistant Plexiglass Black
- Price
- $5.11
- Rating
- 4.6/5
- Reviews
- 2,138
- Age
- 2y ago
upsimples 4x5 Picture Frame Display Pictures 3x4 with Mat or 4x5 Without Wall Hanging Photo Frame Black 1 Pack
- Price
- $6.02
- Rating
- 4.5/5
- Reviews
- 41,299
- Age
- 1y ago
Americanflat 4x5 Picture Frame - Engineered Wood - Black
- Price
- $8.13
- Rating
- 4.6/5
- Reviews
- 24,415
- Age
- 2y ago
Hongkee 4x5 Picture Frame Made of Real Glass and Wooden Frame Horizontal and Vertical Display for Wall or Tabletop (Distressed White 1 Pack)
- Price
- $7.54
- Rating
- 4.5/5
- Reviews
- 1,584
- Age
- 1y ago
Hongkee 4x5 Picture Frame Made of Real Glass and Wooden Frame Horizontal and Vertical Display for Wall or Tabletop (Black 1 Pack)
- Price
- $6.64
- Rating
- 4.5/5
- Reviews
- 1,584
- Age
- 1y ago
Trending
90-day click momentum
JCJMY 4x5 Vintage Picture Frame Elegant Retro 4 by 5 Photo Frame with Shatter-Resistant Plexiglass for Wall or Tabletop Display Gallery Decor & Gift Gold 1 Pack
- Price
- $9.03
- Rating
- 4.5/5
- Reviews
- 114
- Age
- 5mo ago
Hongkee 4x5 Picture Frame Made of Solid Wood With Real Glass Frame Horizontal and Vertical Display for Wall or Tabletop (Black 1 Pack)
- Price
- $6.26
- Rating
- 4.5/5
- Reviews
- 166
- Age
- 7mo ago
Hongkee 4x5 Picture Frame Made of Solid Wood With Real Glass Frame Horizontal and Vertical Display for Wall or Tabletop (Natural 1 Pack)
- Price
- $6.19
- Rating
- 4.5/5
- Reviews
- 166
- Age
- 7mo ago
Hongkee 4x5 Picture Frame Made of Solid Wood With Real Glass Frame Horizontal and Vertical Display for Wall or Tabletop (White 1 Pack)
- Price
- $6.41
- Rating
- 4.5/5
- Reviews
- 166
- Age
- 7mo ago
Autjvy 4x5 Picture Frame 2-Pack Brass Thin Metal HD Glass Wall/Table
- Price
- $16.58
- Rating
- 4.6/5
- Reviews
- 784
- Age
- 8mo ago
Newest
by launch dateJCJMY 4x5 Vintage Picture Frame Elegant Retro 4 by 5 Photo Frame with Shatter-Resistant Plexiglass for Wall or Tabletop Display Gallery Decor & Gift Gold 1 Pack
- Price
- $9.03
- Rating
- 4.5/5
- Reviews
- 114
- Age
- 5mo ago
Hongkee 4x5 Picture Frame Made of Solid Wood With Real Glass Frame Horizontal and Vertical Display for Wall or Tabletop (Black 1 Pack)
- Price
- $6.26
- Rating
- 4.5/5
- Reviews
- 166
- Age
- 7mo ago
Hongkee 4x5 Picture Frame Made of Solid Wood With Real Glass Frame Horizontal and Vertical Display for Wall or Tabletop (Natural 1 Pack)
- Price
- $6.19
- Rating
- 4.5/5
- Reviews
- 166
- Age
- 7mo ago
Hongkee 4x5 Picture Frame Made of Solid Wood With Real Glass Frame Horizontal and Vertical Display for Wall or Tabletop (White 1 Pack)
- Price
- $6.41
- Rating
- 4.5/5
- Reviews
- 166
- Age
- 7mo ago
JCJMY 4x5 Solid Picture Frame Set of 2 Natural Wooden 4 by 5 Photo Frame with Shatter Resistant Plexiglass for Wall Hanging or Tabletop 2 Pack Natural
- Price
- $7.86
- Rating
- 4.6/5
- Reviews
- 70
- Age
- 7mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.
Brands
26 rising
Sellers
36
Top-5 brand share
66%
Top 20: 97%
Top-5 click share
28%
Top 20: 70%
Open market
27%
- Hongkee27%
- JCJMY18%
- LaVie Home7%
- upsimples7%
- Americanflat7%
- Lawrence Frames7%
4 X 5 Picture Frame demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 2.3×
Top 4 X 5 Picture Frame search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- 4x5 picture frame102K/yr
- 4 x 5 picture frame23K/yr
- 4x5 frame22K/yr
- 4x5 picture frames11K/yr
- 5x4 picture frame14K/yr
- 4.25 x 5.5 frame10K/yr
- 4.5 x 5.5 frame6K/yr
- 4 x 5 frame6K/yr
- 4x5.3 picture frame5K/yr
- picture frames 4x54K/yr
What reviews say buyers love and hate about 4 X 5 Picture Frame
What buyers mention most, as a share of all reviews.
What buyers love
84% of reviews“Good frame”
“I think it is well made”
“They were inexpensive”
“As advertised”
“Perfect fit”
What buyers complain about
68% of reviews“Stand piece doesnt fit on the frame”
“quality control needs improvement”
“If it doesn't fit”
“It was a little pricey”
“Does not match product description”
4 X 5 Picture Frame return rate & reasons
Why buyers send it back, as a share of all return requests.
2.4%
Return rate
33%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common 4 X 5 Picture Frame questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
