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4 Cup Coffee Maker

Maybe

Products sell for $29.09 on average, inside the sweet spot. But demand is soft, at -3.9% this quarter, so 4 Cup Coffee Maker is a Maybe.

Flapen Score
55
55 / 100
Top 22% of 11,240 Home & Kitchen niches · +6 vs the category median of 49
Market size
$1.7M/yr1.1M searches / yr
90-day growth
-3.9%search demand this quarter
Competition
60%top-5 click share · 12 brands · 62 sellers

Flapen Score

4 Cup Coffee Maker against its category

The dotted line is the Home & Kitchen average. Past it, 4 Cup Coffee Maker is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 4 Cup Coffee Maker market on Amazon at a glance

Shoppers on Amazon United States searched for 4 Cup Coffee Maker 1.1M times last year and spent an estimated $1.7M. The top 5 brands take 81% of clicks. Demand peaks in Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 5.2% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
-3.9%
Conversion, latest week
5.2%
Market size, estimated
$1.7Ma year
Peak month
December1.6× the quietest month
Top search term
5 cup coffee maker359K searches a year

02 · Price

A sale here is worth $29.09.

Listings sell for $29.09 on average, from $16.22 to $55.13. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,500 to 3,000 of them. At $29.09 that is $73K to $87K a year per listing.

Average price
$29.09inside the $15 to $100 sweet spot
Price range
$16.22–$55.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
50K–60K
Units per listing a year
2,500–3,000
Revenue per listing a year
$73K–$87K
Returns
4.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #49 within Coffee, Tea & Espresso. It carries 8,580 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
7.7%
Average rank
#49in Coffee, Tea & Espresso
Average rating
4.21 starsAmazon United States average 4.42 stars
Average reviews
8,580per listing
Listings tracked
17

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
47 months

Products

Top 4 Cup Coffee Maker products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

62

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

15%

  • Brand 136%
  • Brand 219%
  • Brand 313%
  • Brand 47%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (6 brands, 15%)

Demand

4 Cup Coffee Maker search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.6×

Search terms

Top 4 Cup Coffee Maker search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 5 cup coffee maker359K/yr
  • 4 cup coffee maker281K/yr
  • mr coffee 5 cup coffee maker174K/yr
  • 5 cup coffee maker programmable43K/yr
  • 5 cup coffee maker with auto shut off30K/yr
  • 5 cup coffee pot25K/yr
  • mr. coffee 5 cup coffee maker23K/yr
  • mr coffee 4 cup coffee maker28K/yr
  • 4 cup coffee pot22K/yr
  • small coffee maker 5 cup20K/yr

Reviews and returns

What reviews say buyers love and hate about 4 Cup Coffee Maker

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Size-Overall”
20%of negative reviews mention “Durability”
4.2%of orders come back
“Did not last”
A buyer, on “Durability”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common 4 Cup Coffee Maker questions

Answered from the same tracked data.