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30th Birthday Sash

Fail

Prices span $6.22–$16.88, mostly outside the sweet spot, so 30th Birthday Sash is a Fail.

Flapen Score
45
45 / 100
Ranks 7,297 of 11,240 Home & Kitchen niches · −4 vs the category median of 49
Market size
$119K/yr192K searches / yr
90-day growth
-5.0%search demand this quarter
Competition
47%top-5 click share · 21 brands · 24 sellers

Flapen Score

30th Birthday Sash against its category

The dotted line is the Home & Kitchen average. Past it, 30th Birthday Sash is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 30th Birthday Sash market on Amazon at a glance

Shoppers on Amazon United States searched for 30th Birthday Sash 192K times last year and spent an estimated $119K. The top 5 brands take 53% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 6.5% of those searches ended in a purchase.

Shoppers searched for this 192K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $119K a year.

Searches, last 12 months
192K
Growth, 90 days vs prior 90
-5.0%
Conversion, latest week
6.5%
Market size, estimated
$119Ka year
Peak month
March2.1× the quietest month
Top search term
30th birthday sash85K searches a year

02 · Price

A sale here is worth $9.52.

Listings sell for $9.52 on average, from $6.22 to $16.88. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $9.52 that is $952 to $2K a year per listing.

Average price
$9.52under the $15 to $100 sweet spot
Price range
$6.22–$16.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
$952–$2K
Returns
3.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #4,241 within Favors. It carries 490 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#4,241in Favors
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
490per listing
Listings tracked
27

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
25 months

Products

Top 30th Birthday Sash products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

24

Top-5 brand share

53%

Top 20: 99%

Top-5 click share

47%

Top 20: 89%

Open market

42%

  • Brand 125%
  • Brand 29%
  • Brand 38%
  • Brand 45%
  • Brand 55%
  • Brand 65%

Demand

30th Birthday Sash search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 2.1×

Search terms

Top 30th Birthday Sash search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 30th birthday sash85K/yr
  • 30th birthday sash for women27K/yr
  • 30th birthday crown24K/yr
  • 30th birthday tiara12K/yr
  • dirty 30 sash10K/yr
  • dirty thirty sash7K/yr
  • 30 birthday crown4K/yr
  • 30th birthday crown and sash5K/yr
  • 30 crown5K/yr
  • 30 sash4K/yr

Reviews and returns

What reviews say buyers love and hate about 30th Birthday Sash

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Value For Money”
47%of negative reviews mention “Durability”
3.2%of orders come back
“Sash broke”
A buyer, on “Durability”47% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common 30th Birthday Sash questions

Answered from the same tracked data.