28 x 36 mirror
Skip itA small market ($29K/yr) — this niche doesn't clear our bar today.
Brand share
Great52%top-5 brand share — no brand owns this niche
Competition
Great33%top-5 click share — an open shelf
Avg price
Great$81.80avg listing price — sweet spot $15–$100
Review moat
Good785.5avg incumbent reviews — the moat a new listing must climb
Price range
Good$34.33–$135.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Returns
Bad5.0%return rate — above 5% kills the launch gate
Growth
Bad-4.4%90-day search growth — must beat 0% to launch
Market size
Bad$29K$29K/yr · 13K searches
According to Flapen's Amazon United States niche tracking, 28 x 36 mirror is a $29K/yr Amazon United States market (13K searches/yr). The top 5 brands hold 52% of demand. Verdict: Skip it — 47/100.
Data updated Aug 2, 2026 · scored weekly · How we score niches
28 x 36 mirror market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $41K–$61K
- units × avg price
- Conversion rate
- 2.8%
- Avg BSR
- #222
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 84%
- Out of stock
- 11.8%
- Avg brand age
- 28 months
- Avg seller age
- 232 days
Competition & brand share
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.Brands
23 rising
Sellers
27
Top-5 brand share
52%
Top 20: 97%
Top-5 click share
33%
Top 20: 77%
Open market
43%
- LOAAO25%
- Sweetcrispy8%
- JISOSO7%
- OKPAL6%
- Mestikits6%
- Amorho5%
Demand
Weekly Amazon search volume, last 36 weeks — -4.4% search growth over the last 90 days.Top 28 x 36 mirror products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LOAAO 28X36 Inch Black Bathroom Mirror Metal Framed
LOAAO$97.304.6★5,833 rev
OKPAL 28X36 Inch Black Metal Framed Bathroom Mirror for Wall Matte Black Bathroom Vanity Mirror Black Rounded Rectangle Modern Mirror Rustproof Shatter-Proof (Horizontal/Vertical)
OKPAL$67.724.5★249 rev
Mestikits Bathroom Mirrors for Wall Beveled 28x36 Frameless Bathroom Vanity Mirror Wall Mount Mirror for Bedroom Entryway Living Room Hangs Horizontally or Vertically
Mestikits$81.484.6★115 rev
LOAAO 28X36 Gold Bathroom Mirror
LOAAO$112.454.6★5,833 rev
LOAAO 28X36 Black Rectangle Bathroom Mirror
LOAAO$92.944.7★566 rev
Newest
by launch date
Sweetcrispy Bathroom Mirror 36x28 Inch Metal Framed Rounded Rectangle Vanity Mirror for Wall Over Sink Farmhouse Restroom Anti-Rust Modern Decorative Horizontal or Vertical Hanging Black
Sweetcrispy$49.79233 rev
Sweetcrispy Bathroom Mirror 36x28 Inch Metal Framed Rounded Rectangle Vanity Mirror for Wall Over Sink Farmhouse Restroom Anti-Rust Modern Decorative Horizontal or Vertical Hanging Silver
Sweetcrispy$51.4637 rev
Sweetcrispy 28x 36 Smart Anti-Fog LED Bathroom Mirror with Lights and Front Light & Backlit 3 Color Temperatures Dimmable Memory Function Rectangle Modern Vanity Mirror
Sweetcrispy$78.6097 rev
DUMOS LED Bathroom Mirror Bathroom Vanity Mirror 28.1x36.1
DUMOS$67.21159 rev
Koonmi Bathroom Mirror 28X36 Brushed Black Rectangle Wall Mirror HD Tempered Glass Anti-Rust Frame Vanity Mirror Rounded Rectangle Mirror for Restroom Bedroom Hangs Horizontal or Vertical
Koonmi$66.10229 rev
Trending
90-day click momentumSweetcrispy Bathroom Mirror 36x28 Inch Metal Framed Rounded Rectangle Vanity Mirror for Wall Over Sink Farmhouse Restroom Anti-Rust Modern Decorative Horizontal or Vertical Hanging Silver
Sweetcrispy$51.464.6★
Sweetcrispy Bathroom Mirror 36x28 Inch Metal Framed Rounded Rectangle Vanity Mirror for Wall Over Sink Farmhouse Restroom Anti-Rust Modern Decorative Horizontal or Vertical Hanging Black
Sweetcrispy$49.794.7★
Sweetcrispy 28x 36 Smart Anti-Fog LED Bathroom Mirror with Lights and Front Light & Backlit 3 Color Temperatures Dimmable Memory Function Rectangle Modern Vanity Mirror
Sweetcrispy$78.604.4★
JISOSO 28x36 Inch Black Bathroom Mirror Metal Framed
JISOSO$84.474.7★
DUMOS LED Bathroom Mirror Bathroom Vanity Mirror 28.1x36.1
DUMOS$67.214.5★
What buyers say about 28 x 36 mirror
What buyers praise and complain about, mined from review topics.What buyers love
“Love the initial mirror and quality”
“Easy installation”
“Good value”
“Great mirror its very bright brighter than I thought it would be after reading the reviews”
“Mirrors are beautiful”
“the glass is so clean”
“It works as described”
“Perfect for our contemporary look”
“Easy to hang”
“Heavy mirror and beautiful”
What buyers complain about
“Now as of last week completely dead”
“off would dim really bright at night time”
“There is a problem with the squareness of the frame”
“for a long time they've been too expensive to really justify”
“Image is smaller than a regular mirror”
“I haven't tried to play with the lighting options because the installer threw away the instructions”
“Deficiency with electrical assembly”
“The bathroom and adjacent rooms smelled like an electric fire so we checked everything”
Top return reasons
Common questions
- Is 28 x 36 mirror profitable to sell on Amazon United States?
- The niche generates $29K/yr across 38 tracked products. 4 of 9 products launched in the last 360 days are still selling. 90-day search growth is -4.4%. Flapen's verdict: Skip it (47/100).
- How competitive is the 28 x 36 mirror niche?
- 23 brands and 27 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 52% of demand.
- What do buyers complain about in 28 x 36 mirror?
- Top complaints mined from reviews: Durability, Brightness/Shine/Glow, Frame Quality. The return rate is 5.0% — above our launch gate.
- What does it cost to enter the 28 x 36 mirror niche?
- Listings span $34.33–$135.69; the average listing price is $81.80 (sweet spot $15–$100). The average incumbent carries 786 reviews — the moat a new listing must climb.