26 X 26 Down Pillow Insert
FailThe top 5 brands take 100% of clicks, so 26 X 26 Down Pillow Insert is a Fail.
- Flapen Score
- 33 / 100Ranks 10,380 of 11,240 Home & Kitchen niches · −16 vs the category median of 4933
- Market size
- $68K/yr14K searches / yr
- 90-day growth
- -18.3%search demand this quarter
- Competition
- 89%top-5 click share · 5 brands · 10 sellers
Flapen Score
26 X 26 Down Pillow Insert against its category
The dotted line is the Home & Kitchen average. Past it, 26 X 26 Down Pillow Insert is stronger. Inside it, weaker.
Market
The 26 X 26 Down Pillow Insert market on Amazon at a glance
Shoppers on Amazon United States searched for 26 X 26 Down Pillow Insert 14K times last year and spent an estimated $68K. All 5 brands take every click. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 15.3% of those searches ended in a purchase.
Shoppers searched for this 14K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.3% of those searches ended in a purchase. Searches in the last 90 days moved -18.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.
- Searches, last 12 months
- 14K
- Growth, 90 days vs prior 90
- -18.3%
- Conversion, latest week
- 15.3%
- Market size, estimated
- $68Ka year
- Peak month
- August1.6× the quietest month
- Top search term
- 26x26 down pillow inserts8K searches a year
02 · Price
A sale here is worth $32.44.
Listings sell for $32.44 on average, from $18.99 to $43.68. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $32.44 that is $3K to $8K a year per listing.
- Average price
- $32.44inside the $15 to $100 sweet spot
- Price range
- $18.99–$43.68
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$8K
- Returns
- 3.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #20 within Decorative Pillows, Inserts & Covers. It carries 62,545 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #20in Decorative Pillows, Inserts & Covers
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 62,545per listing
- Listings tracked
- 8
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top 26 X 26 Down Pillow Insert products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
MIULEE 26x26 Euro Pillow Inserts Set of 2 Feather Down Throw Pillows
- Price
- $35.29
- Rating
- 4.6/5
- Reviews
- 2,247
- Age
- 3y ago
puredown Euro Pillow Inserts 26 x 26 (Pack of 2 White) Down Feather Pillow Stuffer Premium White Pillows for Bed Couch and Cushion
- Price
- $38.71
- Rating
- 4.5/5
- Reviews
- 4,130
- Age
- 10y ago
MIULEE Feather and Down 26x26 Inch Throw Pillow Insert for Sofa Bed Couch
- Price
- $18.99
- Rating
- 4.5/5
- Reviews
- 366
- Age
- 6mo ago
basic home Hotel-Style 26x26 Goose Feather Down Euro Pillow Insert for Sofa & Bed - 100% Odorless & Plump Cushion Filler - 233TC Cotton with Inner Liner to Prevent Poking (26x26 Inch)
- Price
- $35.48
- Rating
- 4.5/5
- Reviews
- 12,246
- Age
- 9y ago
MIULEE 26x26 Euro Feather Down Pillow Inserts Set of 2 Fluffy for Chop Look
- Price
- $35.99
- Rating
- 4.7/5
- Reviews
- 449
- Age
- 1y ago
Trending
estimated 90-day click momentumMIULEE Feather and Down 26x26 Inch Throw Pillow Insert for Sofa Bed Couch
- Price
- $18.99
- Rating
- 4.5/5
- Reviews
- 366
- Age
- 6mo ago
MIULEE 26x26 Pillows Inserts Pack of 2 Down Alternative Virgin Filling
- Price
- $26.51
- Rating
- 4.8/5
- Reviews
- 532
- Age
- 6mo ago
MIULEE 26x26 Euro Pillow Inserts Set of 2 Feather Down Throw Pillows
- Price
- $35.29
- Rating
- 4.6/5
- Reviews
- 2,247
- Age
- 3y ago
basic home Hotel-Style 26x26 Goose Feather Down Euro Pillow Insert for Sofa & Bed - 100% Odorless & Plump Cushion Filler - 233TC Cotton with Inner Liner to Prevent Poking (26x26 Inch)
- Price
- $35.48
- Rating
- 4.5/5
- Reviews
- 12,246
- Age
- 9y ago
MIULEE 26x26 Euro Feather Down Pillow Inserts Set of 2 Fluffy for Chop Look
- Price
- $35.99
- Rating
- 4.7/5
- Reviews
- 449
- Age
- 1y ago
Newest
by launch dateMIULEE Feather and Down 26x26 Inch Throw Pillow Insert for Sofa Bed Couch
- Price
- $18.99
- Rating
- 4.5/5
- Reviews
- 366
- Age
- 6mo ago
MIULEE 26x26 Pillows Inserts Pack of 2 Down Alternative Virgin Filling
- Price
- $26.51
- Rating
- 4.8/5
- Reviews
- 532
- Age
- 6mo ago
MIULEE 26x26 Euro Feather Down Pillow Inserts Set of 2 Fluffy for Chop Look
- Price
- $35.99
- Rating
- 4.7/5
- Reviews
- 449
- Age
- 1y ago
Beckham Hotel Collection Euro Size Throw Pillows (Set of 2) 26 x 26 Down Alternative Pillow Insert for Bed Couch and Sofa
- Price
- $43.68
- Rating
- 4.4/5
- Reviews
- 262,424
- Age
- 1y ago
MIULEE 26x26 Euro Pillow Inserts Set of 2 Feather Down Throw Pillows
- Price
- $35.29
- Rating
- 4.6/5
- Reviews
- 2,247
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 89% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
10
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
89%
Top 20: 100%
Open market
0%
- MIULEE65%
- puredown17%
- basic home11%
- Utopia Bedding4%
- Beckham Hotel Collection3%
- Open — no brand owns it (0%)
Demand
26 X 26 Down Pillow Insert search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top 26 X 26 Down Pillow Insert search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- 26x26 down pillow inserts8K/yr
- down euro pillow insert 26x263K/yr
- 26 x 26 down pillow insert3K/yr
Reviews and returns
What reviews say buyers love and hate about 26 X 26 Down Pillow Insert
We read the reviews and the return reasons for every product selling here.
“Smells like chicken”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 26 X 26 Down Pillow Insert questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data