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2024 Glasses

Fail

The top 5 brands take 100% of clicks, so 2024 Glasses is a Fail.

Flapen Score
24
24 / 100
Ranks 11,037 of 11,240 Home & Kitchen niches · −25 vs the category median of 49
Market size
$50K/yr128K searches / yr
90-day growth
-38.8%search demand this quarter
Competition
84%top-5 click share · 5 brands · 6 sellers

Flapen Score

2024 Glasses against its category

The dotted line is the Home & Kitchen average. Past it, 2024 Glasses is stronger. Inside it, weaker.

24Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 2024 Glasses market on Amazon at a glance

Shoppers on Amazon United States searched for 2024 Glasses 128K times last year and spent an estimated $50K. All 5 brands take every click. Demand peaks in Jan–Dec. Flapen scores it 24 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -38.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months
128K
Growth, 90 days vs prior 90
-38.8%
Conversion, latest week
4.0%
Market size, estimated
$50Ka year
Peak month
December166.4× the quietest month
Top search term
new years glasses41K searches a year

02 · Price

A sale here is worth $9.82.

Listings sell for $9.82 on average, from $4.55 to $17.56. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $9.82 that is $0 to $982 a year per listing.

Average price
$9.82under the $15 to $100 sweet spot
Price range
$4.55–$17.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$982
Returns
6.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 29.3% of listings are out of stock. The average listing ranks #69,516 within Photobooth Props. It carries 57 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
29.3%
Average rank
#69,516in Photobooth Props
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
57per listing
Listings tracked
7

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 16 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
16 months

Products

Top 2024 Glasses products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

0%

  • Brand 129%
  • Brand 228%
  • Brand 319%
  • Brand 416%
  • Brand 59%
  • Open — no brand owns it (0%)

Demand

2024 Glasses search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 166.4×

Search terms

Top 2024 Glasses search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • new years glasses41K/yr
  • happy new year glasses16K/yr
  • new year eve glasses11K/yr
  • new year glasses15K/yr
  • new years eve glasses27K/yr
  • nye glasses12K/yr
  • happy new year glasses 202437/yr
  • new years eve party glasses5K/yr
  • 2024 glasses177/yr
  • 2024 glasses new years157/yr

Reviews and returns

What reviews say buyers love and hate about 2024 Glasses

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Value For Money”
50%of negative reviews mention “Quality-Overall”
6.7%of orders come back
“Terrible, mala calidad”
A buyer, on “Quality-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

9 topics

NegativePositive

FAQ

Common 2024 Glasses questions

Answered from the same tracked data.