Skip to content
47

20 balloon number

Skip it

A small market ($48K/yr) — this niche doesn't clear our bar today.

Market size 12Growth 20Conversion 78Competition 78Returns 57Price range 35Avg price 20Brand share 84Review moat 40Quality gap 43

Brand share

Great51%

top-5 brand share — no brand owns this niche

Conversion

Great7.7%

search→purchase rate — share of searches ending in a sale

Competition

Great37%

top-5 click share — an open shelf

Returns

Good2.7%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,488.53

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$3.34–$21.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-9.4%

90-day search growth — must beat 0% to launch

Avg price

Bad$7.30

avg listing price — sweet spot $15–$100

Market size

Bad$48K

$48K/yr · 86K searches

According to Flapen's Amazon United States niche tracking, 20 balloon number is a $48K/yr Amazon United States market (86K searches/yr). The top 5 brands hold 51% of demand. Verdict: Skip it — 47/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

20 balloon number market data

Units sold / yr
6K–8K
avg 100–250/product
Revenue / yr
$44K–$58K
units × avg price
Conversion rate
7.7%
Avg BSR
#690
Page quality
0%
Prime
100%
Sponsored
98%
Out of stock
0.6%
Avg brand age
29 months
Avg seller age
256 days

Competition & brand share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Brands

29 rising

Sellers

33

Top-5 brand share

51%

Top 20: 94%

Top-5 click share

37%

Top 20: 76%

Open market

41%

  • Firomi13%
  • ANGEL Q HOUSE11%
  • SUWEN10%
  • GOER9%
  • xiangsushijie8%
  • Lovoir7%

Demand

Weekly Amazon search volume, last 17 weeks — -9.4% search growth over the last 90 days.
2K1KMar '26Apr '26Apr '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Top 20 balloon number search terms

  • 20 balloon number32K/yr
  • 20 balloons13K/yr
  • 20 birthday balloons10K/yr
  • 20 balloon9K/yr
  • 20th birthday balloons10K/yr
  • number 20 balloons7K/yr
  • 20 number balloons5K/yr
All search terms

Top 20 balloon number products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$1K6%$3K9%$4K12%$6K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about 20 balloon number

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall16%

“Good size”

Value For Money15%

“Excellent value”

Color13%

“The color was really bright”

Ease Of Use11%

“were easy to use”

Durability10%

“held up really well”

Quality-Overall9%

“Good quality”

Advertised Vs Actual Product7%

“Exactly what i needed”

Display-Overall4%

“but I actually got a nice display done for my grandson's 20th”

Smell4%

“Odor not bad”

Thickness2%

“they were thick”

What buyers complain about

Quality-Overall43%

“Don't waste your money on these poor quality balloons”

Size-Overall14%

“huge”

Durability7%

“Didn't hold up”

Value For Money7%

“Junk spend a few more bucks for the better one”

Leak-Proof7%

“One balloon sprang a tiny leak”

Adhesion/Stickiness7%

“Also there wasnt enough sticky tabs”

Inflation/Deflation7%

“The 2 was disinflating within 10 minutes of having inflated it”

Top return reasons

Inflation/Deflation27%
Size-Overall25%
Color21%
Value For Money11%
Advertised Vs Actual Product5%
Defective Material/Parts3%
Quality-Overall2%
Material Quality2%
Functionality-Overall2%
Product Condition2%

Common questions

Is 20 balloon number profitable to sell on Amazon United States?
The niche generates $48K/yr across 49 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -9.4%. Flapen's verdict: Skip it (47/100).
How competitive is the 20 balloon number niche?
29 brands and 33 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 51% of demand.
What do buyers complain about in 20 balloon number?
Top complaints mined from reviews: Quality-Overall, Size-Overall, Durability. The return rate is 2.7%.
What does it cost to enter the 20 balloon number niche?
Listings span $3.34–$21.16; the average listing price is $7.30 (sweet spot $15–$100). The average incumbent carries 2,489 reviews — the moat a new listing must climb.