2 Inch Memory Foam Mattress Topper Queen
FailThe top 5 brands take 100% of clicks, so 2 Inch Memory Foam Mattress Topper Queen is a Fail.
- Flapen Score
- 45 / 100Ranks 7,297 of 11,240 Home & Kitchen niches · −4 vs the category median of 4945
- Market size
- $2.3M/yr830K searches / yr
- 90-day growth
- +3.8%search demand this quarter
- Competition
- 60%top-5 click share · 5 brands · 8 sellers
Flapen Score
2 Inch Memory Foam Mattress Topper Queen against its category
The dotted line is the Home & Kitchen average. Past it, 2 Inch Memory Foam Mattress Topper Queen is stronger. Inside it, weaker.
Market
The 2 Inch Memory Foam Mattress Topper Queen market on Amazon at a glance
Shoppers on Amazon United States searched for 2 Inch Memory Foam Mattress Topper Queen 830K times last year and spent an estimated $2.3M. All 5 brands take every click. Demand peaks in Jun–Jul–Aug–Sep–Oct. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 830K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.3M a year.
- Searches, last 12 months
- 830K
- Growth, 90 days vs prior 90
- +3.8%
- Conversion, latest week
- 1.5%
- Market size, estimated
- $2.3Ma year
- Peak month
- July6.9× the quietest month
- Top search term
- dormeo mattress topper256K searches a year
02 · Price
A sale here is worth $183.94.
Listings sell for $183.94 on average, from $36.30 to $475.61. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $183.94 that is $46K to $92K a year per listing.
- Average price
- $183.94above the $15 to $100 sweet spot
- Price range
- $36.30–$475.61
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $46K–$92K
- Returns
- 2.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #70 within Mattress Pads & Toppers. It carries 23,374 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 94%
- Out of stock, average day
- 5.0%
- Average rank
- #70in Mattress Pads & Toppers
- Average rating
- 4.31 starsAmazon United States average 4.42 stars
- Average reviews
- 23,374per listing
- Listings tracked
- 18
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top 2 Inch Memory Foam Mattress Topper Queen products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 falling
Sellers
8
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
0%
- Brand 146%
- Brand 232%
- Brand 312%
- Brand 48%
- Brand 52%
Demand
2 Inch Memory Foam Mattress Topper Queen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug, Sep, Oct · busiest ÷ quietest = 6.9×
Search terms
Top 2 Inch Memory Foam Mattress Topper Queen search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dormeo mattress topper256K/yr
- saatva mattress topper96K/yr
- dormeo mattress topper queen77K/yr
- niagara sleep solution mattress topper29K/yr
- dormeo topper90K/yr
- latex mattress topper king33K/yr
- talalay latex mattress topper27K/yr
- dormeo30K/yr
- sleep on latex mattress topper23K/yr
- latex topper22K/yr
Reviews and returns
What reviews say buyers love and hate about 2 Inch Memory Foam Mattress Topper Queen
We read the reviews and the return reasons for every product selling here.
“Not nearly as thick”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 2 Inch Memory Foam Mattress Topper Queen questions
Answered from the same tracked data.









