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2 Inch Candles

Maybe

The top 5 brands take only 38% of clicks. But shoppers spend an estimated $56K a year here, so 2 Inch Candles is a Maybe.

Flapen Score
54
54 / 100
Top 26% of 11,240 Home & Kitchen niches · +5 vs the category median of 49
Market size
$56K/yr57K searches / yr
90-day growth
-20.0%search demand this quarter
Competition
30%top-5 click share · 42 brands · 56 sellers

Flapen Score

2 Inch Candles against its category

The dotted line is the Home & Kitchen average. Past it, 2 Inch Candles is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 2 Inch Candles market on Amazon at a glance

Shoppers on Amazon United States searched for 2 Inch Candles 57K times last year and spent an estimated $56K. The top 5 brands take 38% of clicks. Demand peaks in Nov–Dec. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -20.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $56K a year.

Searches, last 12 months
57K
Growth, 90 days vs prior 90
-20.0%
Conversion, latest week
4.5%
Market size, estimated
$56Ka year
Peak month
December2.9× the quietest month
Top search term
2 inch candles15K searches a year

02 · Price

A sale here is worth $21.82.

Listings sell for $21.82 on average, from $4.97 to $97.44. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $21.82 that is $0 to $2K a year per listing.

Average price
$21.82inside the $15 to $100 sweet spot
Price range
$4.97–$97.44
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.4% of listings are out of stock. The average listing ranks #144 within Candles. It carries 996 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
12.4%
Average rank
#144in Candles
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
996per listing
Listings tracked
69

04 · Newcomers

1 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top 2 Inch Candles products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

Brands

42 rising

Sellers

56

Top-5 brand share

38%

Top 20: 84%

Top-5 click share

30%

Top 20: 64%

Open market

57%

  • Brand 111%
  • Brand 28%
  • Brand 37%
  • Brand 47%
  • Brand 55%
  • Brand 65%

Demand

2 Inch Candles search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.9×

Search terms

Top 2 Inch Candles search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 2 inch candles15K/yr
  • 2 candles10K/yr
  • 2 inch pillar candles11K/yr
  • 2 pillar candles6K/yr
  • 2 inch diameter candles6K/yr
  • candles 2.5 inch diameter5K/yr
  • 2 inch candle4K/yr

Reviews and returns

What reviews say buyers love and hate about 2 Inch Candles

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Brightness/Shine/Glow”
18%of negative reviews mention “Size-Overall”
4.2%of orders come back
“These are small”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common 2 Inch Candles questions

Answered from the same tracked data.