2 Candle

Shoppers searched for this 506K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved +5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $239K a year.

Searches, last 12 months

506K

Growth, 90 days vs prior 90

+5.8%

Conversion, latest week

8.0%

Market size, estimated

$239Ka year

Peak month

July1.7× the quietest month

Top search term

2 candle128K searches a year

Listings sell for $5.90 on average, from $2.31 to $10.76. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At $5.90 that is $3K to $4K a year per listing.

Average price

$5.90under the $15 to $100 sweet spot

Price range

$2.31–$10.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

500–750

Revenue per listing a year

$3K–$4K

Returns

1.5%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #319 within Candles. It carries 828 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

2.9%

Average rank

#319in Candles

Average rating

4.73 starsAmazon United States average 4.42 stars

Average reviews

828per listing

Listings tracked

59

13 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

4Amazon's first-year sales bar

Average brand age

34 months