1995
FailShoppers spend an estimated $7K a year here, so 1995 is a Fail.
- Flapen Score
- 34 / 100Ranks 10,237 of 11,240 Home & Kitchen niches · −15 vs the category median of 4934
- Market size
- $7K/yr63K searches / yr
- 90-day growth
- -2.7%search demand this quarter
- Competition
- 55%top-5 click share · 17 brands · 20 sellers
Flapen Score
1995 against its category
The dotted line is the Home & Kitchen average. Past it, 1995 is stronger. Inside it, weaker.
Market
The 1995 market on Amazon at a glance
Shoppers on Amazon United States searched for 1995 63K times last year and spent an estimated $7K. The top 5 brands take 64% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7K a year.
- Searches, last 12 months
- 63K
- Growth, 90 days vs prior 90
- -2.7%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $7Ka year
- Peak month
- August5.6× the quietest month
- Top search term
- 199523K searches a year
02 · Price
A sale here is worth $13.33.
Listings sell for $13.33 on average, from $4.08 to $37.04. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $13.33 that is $0 to $1K a year per listing.
- Average price
- $13.33under the $15 to $100 sweet spot
- Price range
- $4.08–$37.04
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 3.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 28.7% of listings are out of stock. The average listing ranks #7,656 within Banners. It carries 905 reviews at 4.75 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 28.7%
- Average rank
- #7,656in Banners
- Average rating
- 4.75 starsAmazon United States average 4.42 stars
- Average reviews
- 905per listing
- Listings tracked
- 21
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top 1995 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
20
Top-5 brand share
64%
Top 20: 100%
Top-5 click share
55%
Top 20: 100%
Open market
30%
- Brand 123%
- Brand 219%
- Brand 39%
- Brand 47%
- Brand 56%
- Brand 65%
Demand
1995 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 5.6×
Search terms
Top 1995 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 199523K/yr
- 1995 birthday decorations20K/yr
- 1995 birthday gifts for women6K/yr
- 1995 birthday6K/yr
- back in 19955K/yr
- vintage 19954K/yr
Reviews and returns
What reviews say buyers love and hate about 1995
We read the reviews and the return reasons for every product selling here.
“not good candy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 1995 questions
Answered from the same tracked data.









