14 Inch Queen Mattress

Shoppers searched for this 775K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.5M a year.

Searches, last 12 months

775K

Growth, 90 days vs prior 90

+3.6%

Conversion, latest week

1.2%

Market size, estimated

$2.5Ma year

Peak month

July1.8× the quietest month

Top search term

extra firm mattress279K searches a year

Listings sell for $277.91 on average, from $61.68 to $635.43. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $277.91 that is $0 to $28K a year per listing.

Average price

$277.91above the $15 to $100 sweet spot

Price range

$61.68–$635.43

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

$0–$28K

Returns

1.4%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 33.6% of listings are out of stock. The average listing ranks #323 within Mattresses & Box Springs. It carries 2,111 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

50%

Out of stock, average day

33.6%

Average rank

#323in Mattresses & Box Springs

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

2,111per listing

Listings tracked

181

130 products launched here in the last 12 months. 107 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

130

Successful launches

107Amazon's first-year sales bar

Average brand age

26 months