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132 Inch Curtains

Fail

An estimated 13.4% of orders come back, so 132 Inch Curtains is a Fail.

Flapen Score
41
41 / 100
Ranks 8,763 of 11,240 Home & Kitchen niches · −8 vs the category median of 49
Market size
$27K/yr59K searches / yr
90-day growth
-2.7%search demand this quarter
Competition
28%top-5 click share · 29 brands · 31 sellers

Flapen Score

132 Inch Curtains against its category

The dotted line is the Home & Kitchen average. Past it, 132 Inch Curtains is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 132 Inch Curtains market on Amazon at a glance

Shoppers on Amazon United States searched for 132 Inch Curtains 59K times last year and spent an estimated $27K. The top 5 brands take 60% of clicks. Demand peaks in Nov. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months
59K
Growth, 90 days vs prior 90
-2.7%
Conversion, latest week
0.9%
Market size, estimated
$27Ka year
Peak month
November1.5× the quietest month
Top search term
132 inch curtains32K searches a year

02 · Price

A sale here is worth $51.37.

Listings sell for $51.37 on average, from $18.51 to $110.77. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $51.37 that is $0 to $5K a year per listing.

Average price
$51.37inside the $15 to $100 sweet spot
Price range
$18.51–$110.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
13.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #443 within Window Treatments. It carries 2,439 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
100%
Out of stock, average day
4.3%
Average rank
#443in Window Treatments
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
2,439per listing
Listings tracked
67

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top 132 Inch Curtains products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

29 rising

Sellers

31

Top-5 brand share

60%

Top 20: 96%

Top-5 click share

28%

Top 20: 64%

Open market

34%

  • Brand 121%
  • Brand 213%
  • Brand 311%
  • Brand 49%
  • Brand 56%
  • Brand 65%

Demand

132 Inch Curtains search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Prime Day '25Black Friday '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 1.5×

Search terms

Top 132 Inch Curtains search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 132 inch curtains32K/yr
  • 130 inch curtains14K/yr
  • 11 ft curtains5K/yr
  • 11 foot curtains3K/yr
  • 11ft curtains4K/yr

Reviews and returns

What reviews say buyers love and hate about 132 Inch Curtains

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Product Condition”
13.4%of orders come back
“It came used”
A buyer, on “Product Condition”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common 132 Inch Curtains questions

Answered from the same tracked data.