10x16 Frame
FailShoppers spend an estimated $47K a year here, so 10x16 Frame is a Fail.
- Flapen Score
- 41 / 100Ranks 8,763 of 11,240 Home & Kitchen niches · −8 vs the category median of 4941
- Market size
- $47K/yr46K searches / yr
- 90-day growth
- +2.2%search demand this quarter
- Competition
- 69%top-5 click share · 14 brands · 17 sellers
Flapen Score
10x16 Frame against its category
The dotted line is the Home & Kitchen average. Past it, 10x16 Frame is stronger. Inside it, weaker.
Market
The 10x16 Frame market on Amazon at a glance
Shoppers on Amazon United States searched for 10x16 Frame 46K times last year and spent an estimated $47K. The top 5 brands take 78% of clicks. Demand peaks in Jan. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 5.8% of those searches ended in a purchase.
Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.
- Searches, last 12 months
- 46K
- Growth, 90 days vs prior 90
- +2.2%
- Conversion, latest week
- 5.8%
- Market size, estimated
- $47Ka year
- Peak month
- January1.4× the quietest month
- Top search term
- 10x16 frame21K searches a year
02 · Price
A sale here is worth $17.57.
Listings sell for $17.57 on average, from $7.11 to $48.22. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $17.57 that is $2K to $4K a year per listing.
- Average price
- $17.57inside the $15 to $100 sweet spot
- Price range
- $7.11–$48.22
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 2.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #439 within Picture Frames. It carries 4,849 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 95%
- Out of stock, average day
- 11.5%
- Average rank
- #439in Picture Frames
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 4,849per listing
- Listings tracked
- 21
04 · Newcomers
1 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top 10x16 Frame products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Aug 2, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
A PLUS MAX 10x16 Picture Frame Black Light Weight Wall Mount
- Price
- $7.12
- Rating
- 4.3/5
- Reviews
- 5,940
- Age
- 2y ago

HEYTUYA 10x16 Picture Frame Black for Wall Hanging 10 x 16 Frame Wall Gallery Photo Frame with Shatter Resistant Plexiglas Black
- Price
- $7.11
- Rating
- 4.4/5
- Reviews
- 1,059
- Age
- 1y ago

QOTIB 10x16 Picture Frame Deep Brown for Wall Hanging Wood 10 x 16 Frame Photo Frame for Wall Horizontally or Vertically Deep Brown 1 Pack
- Price
- $9.64
- Rating
- 4.3/5
- Reviews
- 1,645
- Age
- 10mo ago

JCJMY 10x16 Picture Frame Black for Wall Wall Hanging Horizontally or Vertically 10 x 16 Wall Gallery Poster Photo Frame with Shatter Resistant Plexiglass Black
- Price
- $7.28
- Rating
- 4.6/5
- Reviews
- 2,138
- Age
- 1y ago

JCJMY 10x16 Picture Frame Black for Wall Hanging Wall Mounting Horizontally or Vertically 10 x 16 Wall Gallery Poster Photo Frame with Shatter Resistant Plexiglass Black
- Price
- $7.85
- Rating
- 4.5/5
- Reviews
- 11,068
- Age
- 2y ago
Trending
estimated 90-day click momentum
Veleclo 10x16 Picture Frame for Wall Display 10x16 Brown Picture Frame with Shatter Resistant Plexiglass Stable and Sturdy 10 x 16 Poster Frame for Wall Display Handpicked Gift Collection 1 Pack
- Price
- $9.71
- Rating
- 4.4/5
- Reviews
- 111
- Age
- 4mo ago

Picrit 10x16 Picture Frame with HD Shatter-Resistant Cover Photo Frame for Gallery Wall Fits 10 x 16 Posters and Diamond Art Vertical and Horizontal Hanging Green Wood Grain 1 Pack
- Price
- $13.24
- Rating
- 4.5/5
- Reviews
- 5,477
- Age
- 3mo ago

euwazram Rustic Walnut 10x16 Frame - Single Frame 10 x 16 Poster Frame for Artwork Puzzles Photos and Movie Posters Picture Frames
- Price
- $19.14
- Rating
- 4.6/5
- Reviews
- 490
- Age
- 7mo ago

HEYTUYA 10x16 Picture Frame Black for Wall Hanging 10 x 16 Frame Wall Gallery Photo Frame with Shatter Resistant Plexiglas Black
- Price
- $7.11
- Rating
- 4.4/5
- Reviews
- 1,059
- Age
- 1y ago

Picrit 10x16 Frame Photo Frame for Wall Mounting Display Blue
- Price
- $9.20
- Rating
- 4.5/5
- Reviews
- 5,477
- Age
- 1y ago
Newest
by launch date
Picrit 10x16 Picture Frame with HD Shatter-Resistant Cover Photo Frame for Gallery Wall Fits 10 x 16 Posters and Diamond Art Vertical and Horizontal Hanging Green Wood Grain 1 Pack
- Price
- $13.24
- Rating
- 4.5/5
- Reviews
- 5,477
- Age
- 3mo ago

Veleclo 10x16 Picture Frame for Wall Display 10x16 Brown Picture Frame with Shatter Resistant Plexiglass Stable and Sturdy 10 x 16 Poster Frame for Wall Display Handpicked Gift Collection 1 Pack
- Price
- $9.71
- Rating
- 4.4/5
- Reviews
- 111
- Age
- 4mo ago

euwazram Rustic Walnut 10x16 Frame - Single Frame 10 x 16 Poster Frame for Artwork Puzzles Photos and Movie Posters Picture Frames
- Price
- $19.14
- Rating
- 4.6/5
- Reviews
- 490
- Age
- 7mo ago

QOTIB 10x16 Picture Frame Deep Brown for Wall Hanging Wood 10 x 16 Frame Photo Frame for Wall Horizontally or Vertically Deep Brown 1 Pack
- Price
- $9.64
- Rating
- 4.3/5
- Reviews
- 1,645
- Age
- 10mo ago

JCJMY 10x16 Picture Frame Black for Wall Wall Hanging Horizontally or Vertically 10 x 16 Wall Gallery Poster Photo Frame with Shatter Resistant Plexiglass Black
- Price
- $7.28
- Rating
- 4.6/5
- Reviews
- 2,138
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 flat
Sellers
17
Est. top-5 brand share
78%
Top 20: 100%
Est. top-5 click share
69%
Top 20: 99%
Open market
18%
- JCJMY20%
- A PLUS MAX19%
- HEYTUYA15%
- QOTIB14%
- Picrit9%
- Fxojyvo5%
- Open — no brand owns it (8 brands, 18%)
Demand
10x16 Frame search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.4×
Search terms
Top 10x16 Frame search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- 10x16 frame21K/yr
- 16x10 frame7K/yr
- 10 x 16 frame7K/yr
- 10x16 picture frame6K/yr
- 16 x 10 frame3K/yr
- 16x10 picture frame3K/yr
Reviews and returns
What reviews say buyers love and hate about 10x16 Frame
We read the reviews and the return reasons for every product selling here.
“worst picture frame ever”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 10x16 Frame questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









