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Mouse Repellent

Pass

Mouse Repellent scores 82 out of 100, a Pass. Shoppers spend an estimated $11.0M a year here, search demand grew +44.4% this quarter, and an estimated 0.5% of orders come back.

Flapen Score
82
82 / 100
Top 1% of 14,768 Health & Household niches · +33 vs the category median of 49
Market size
$11.0M/yr5.2M searches / yr
90-day growth
+44.4%search demand this quarter
Competition
39%top-5 click share · 27 brands · 68 sellers

Flapen Score

Mouse Repellent against its category

The dotted line is the Health & Household average. Past it, Mouse Repellent is stronger. Inside it, weaker.

82Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mouse Repellent market on Amazon at a glance

Shoppers on Amazon United States searched for Mouse Repellent 5.2M times last year and spent an estimated $11.0M. The top 5 brands take 52% of clicks. Demand peaks in Oct–Nov. Flapen scores it 82 out of 100, a Pass.

01 · Demand

An estimated 7.6% of those searches ended in a purchase.

Shoppers searched for this 5.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +44.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11.0M a year.

Searches, last 12 months
5.2M
Growth, 90 days vs prior 90
+44.4%
Conversion, latest week
7.6%
Market size, estimated
$11.0Ma year
Peak month
November2.4× the quietest month
Top search term
rodent repellent888K searches a year

02 · Price

A sale here is worth $28.08.

Listings sell for $28.08 on average, from $9.97 to $52.09. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 15,000 to 20,000 of them. At $28.08 that is $421K to $562K a year per listing.

Average price
$28.08inside the $15 to $100 sweet spot
Price range
$9.97–$52.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
400K–500K
Units per listing a year
15,000–20,000
Revenue per listing a year
$421K–$562K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #261 within Indoor Insect & Pest Control. It carries 5,758 reviews at 3.91 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
3.6%
Average rank
#261in Indoor Insect & Pest Control
Average rating
3.91 starsAmazon United States average 4.42 stars
Average reviews
5,758per listing
Listings tracked
38

04 · Newcomers

18 of last year's 21 launches cleared the first-year sales bar.

21 products launched here in the last 12 months. 18 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
21
Successful launches
18Amazon's first-year sales bar
Average brand age
38 months

Products

Top Mouse Repellent products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

27 rising

Sellers

68

Top-5 brand share

52%

Top 20: 93%

Top-5 click share

39%

Top 20: 81%

Open market

42%

  • Brand 119%
  • Brand 213%
  • Brand 39%
  • Brand 47%
  • Brand 55%
  • Brand 65%

Demand

Mouse Repellent search demand

Weekly searches over the year, seasonality beneath. Pick a range.

150K100KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 2.4×

Search terms

Top Mouse Repellent search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rodent repellent888K/yr
  • mouse repellent942K/yr
  • ultrasonic pest repeller378K/yr
  • mice repellent indoor486K/yr
  • sofyre mouse repellent pouches191K/yr
  • rodent repellent pouches145K/yr
  • mice repellent231K/yr
  • rodent repellent outdoor165K/yr
  • mouse repellent pouches409K/yr
  • rodent repellent balls81K/yr

Reviews and returns

What reviews say buyers love and hate about Mouse Repellent

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Pest/Insect Control”
35%of negative reviews mention “Functionality-Overall”
0.5%of orders come back
“No result”
A buyer, on “Functionality-Overall”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Mouse Repellent questions

Answered from the same tracked data.