Mosquito Repellent Outdoor Patio

Shoppers searched for this 17.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +367.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25.5M a year.

Searches, last 12 months

17.5M

Growth, 90 days vs prior 90

+367.1%

Conversion, latest week

7.0%

Market size, estimated

$25.5Ma year

Peak month

June10.4× the quietest month

Top search term

off3.2M searches a year

Listings sell for $20.85 on average, from $3.98 to $72.98. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 15,000 to 20,000 of them. At $20.85 that is $313K to $417K a year per listing.

Average price

$20.85inside the $15 to $100 sweet spot

Price range

$3.98–$72.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1,000,000 or moreAmazon's top range

Units per listing a year

15,000–20,000

Revenue per listing a year

$313K–$417K

Returns

0.8%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #97 within Insect & Pest Repellents. It carries 10,732 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#97in Insect & Pest Repellents

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

10,732per listing

Listings tracked

64

9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

9Amazon's first-year sales bar

Average brand age

58 months