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69

4th of july cups

Worth a look

Shows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 34Growth 100Conversion 52Competition 76Returns 98Price range 85Avg price 84Brand share 91Review moat 45Quality gap 23

Growth

Incredible>1,000%

90-day search growth — must beat 0% to launch

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Brand share

Great44%

top-5 brand share — no brand owns this niche

Price range

Great$5.01–$83.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$18.79

avg listing price — sweet spot $15–$100

Competition

Great39%

top-5 click share — an open shelf

Conversion

Good4.3%

search→purchase rate — share of searches ending in a sale

Review moat

Okay1,995.62

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$162K

$162K/yr · 202K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, 4th of july cups is a $162K/yr Amazon United States market (202K searches/yr). The top 5 brands hold 44% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 69/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

4th of july cups market data

Units sold / yr
10K–13K
avg 100–250/product
Revenue / yr
$188K–$235K
units × avg price
Conversion rate
4.3%
Avg BSR
#1,678
Page quality
0%
Prime
98%
Sponsored
91%
Out of stock
14.7%
Avg brand age
22 months
Avg seller age
152 days

Competition & brand share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

39 falling

Sellers

82

Top-5 brand share

44%

Top 20: 83%

Top-5 click share

39%

Top 20: 75%

Open market

52%

  • Top Cup14%
  • Hefty14%
  • Gift Boutique7%
  • Glad5%
  • Whaline4%
  • YQUQWN4%

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — >1,000% search growth over the last 90 days.
60K40KSpike '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 112.9×

Top 4th of july cups search terms

  • 4th of july cups66K/yr
  • fourth of july cups22K/yr
  • patriotic cups18K/yr
  • 4th of july plastic cups12K/yr
  • red white and blue cups12K/yr
  • usa cups9K/yr
  • 4th of july cups plastic7K/yr
  • 4th of july cups with lids7K/yr
  • patriotic plastic cups7K/yr
  • july 4th cups6K/yr
All search terms

Top 4th of july cups products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$6K8%$13K12%$19K16%$26K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about 4th of july cups

What buyers praise and complain about, mined from review topics.

What buyers love

Strength15%

“Very sturdy and beautiful cups”

Quality-Overall11%

“Good quality”

Value For Money10%

“Excellent Value”

Durability8%

“Very durable”

Design-Overall7%

“nice festive design”

Color7%

“The color was a bright”

Size-Overall6%

“Perfect size”

Advertised Vs Actual Product5%

“Great Product As Advertised”

Leak-Proof5%

“relatively leak-proof”

Ease Of Cleaning3%

“Keep it clean”

What buyers complain about

Thickness20%

“Not as thick as expected”

Size-Overall14%

“They are much smaller”

Strength7%

“the cup itself is flimsy”

Quality-Overall6%

“Garbage”

Value For Money5%

“Over priced”

Color5%

“Colors are faded”

Rusts/Corrodes3%

“These are Terrible they RUST I bought several packages of them my grandkids were drinking from them you NOT true stainless steel”

Leak-Proof3%

“cups leak”

Advertised Vs Actual Product3%

“Picture is deceiving”

Dishwasher Safe2%

“I wish they were dishwasher safe”

Top return reasons

Size-Overall38%
Value For Money19%
Thin10%
Advertised Vs Actual Product5%
Color5%
Quality-Overall5%
Strength4%
Material Quality4%
Thickness2%
Ease Of Use1%

Common questions

Is 4th of july cups profitable to sell on Amazon United States?
The niche generates $162K/yr across 47 tracked products. 16 of 21 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (69/100).
How competitive is the 4th of july cups niche?
39 brands and 82 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 44% of demand.
What do buyers complain about in 4th of july cups?
Top complaints mined from reviews: Thickness, Size-Overall, Strength. The return rate is 0.4%.
When does demand for 4th of july cups peak?
Demand peaks in Jun–Jul; the busiest month runs 112.9× the quietest.
What does it cost to enter the 4th of july cups niche?
Listings span $5.01–$83.05; the average listing price is $18.79 (sweet spot $15–$100). The average incumbent carries 1,996 reviews — the moat a new listing must climb.