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18650 Rechargeable Battery

Pass

18650 Rechargeable Battery scores 66 out of 100, a Pass. Shoppers spend an estimated $1.4M a year here, search demand grew +2.6% this quarter, and an estimated 1.2% of orders come back.

Flapen Score
66
66 / 100
Top 3% of 14,768 Health & Household niches · +17 vs the category median of 49
Market size
$1.4M/yr2.8M searches / yr
90-day growth
+2.6%search demand this quarter
Competition
39%top-5 click share · 30 brands · 44 sellers

Flapen Score

18650 Rechargeable Battery against its category

The dotted line is the Health & Household average. Past it, 18650 Rechargeable Battery is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 18650 Rechargeable Battery market on Amazon at a glance

Shoppers on Amazon United States searched for 18650 Rechargeable Battery 2.8M times last year and spent an estimated $1.4M. The top 5 brands take 55% of clicks. Flapen scores it 66 out of 100, a Pass.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 2.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months
2.8M
Growth, 90 days vs prior 90
+2.6%
Conversion, latest week
3.0%
Market size, estimated
$1.4Ma year
Peak month
December1.3× the quietest month
Top search term
18650 rechargeable battery915K searches a year

02 · Price

A sale here is worth $16.50.

Listings sell for $16.50 on average, from $6.86 to $35.86. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 3,000 to 4,000 of them. At $16.50 that is $50K to $66K a year per listing.

Average price
$16.50inside the $15 to $100 sweet spot
Price range
$6.86–$35.86
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
125K–150K
Units per listing a year
3,000–4,000
Revenue per listing a year
$50K–$66K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #1,168 within Household Batteries. It carries 3,924 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
86%
Out of stock, average day
10.3%
Average rank
#1,168in Household Batteries
Average rating
4.22 starsAmazon United States average 4.42 stars
Average reviews
3,924per listing
Listings tracked
50

04 · Newcomers

11 of last year's 29 launches cleared the first-year sales bar.

29 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
29
Successful launches
11Amazon's first-year sales bar
Average brand age
41 months

Products

Top 18650 Rechargeable Battery products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

30 rising

Sellers

44

Top-5 brand share

55%

Top 20: 92%

Top-5 click share

39%

Top 20: 73%

Open market

41%

  • Brand 118%
  • Brand 212%
  • Brand 310%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Demand

18650 Rechargeable Battery search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top 18650 Rechargeable Battery search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 18650 rechargeable battery915K/yr
  • 18650 battery718K/yr
  • 18650242K/yr
  • 3.7 volt rechargeable battery168K/yr
  • 18650 lithium ion battery109K/yr
  • 3.7v lithium ion battery 1865081K/yr
  • 18650 batteries77K/yr
  • 18650 flat top battery56K/yr
  • 18650 rechargeable battery flat top52K/yr
  • 3.7v battery52K/yr

Reviews and returns

What reviews say buyers love and hate about 18650 Rechargeable Battery

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Charging”
32%of negative reviews mention “Charging”
1.2%of orders come back
“Won't hold charge”
A buyer, on “Charging”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common 18650 Rechargeable Battery questions

Answered from the same tracked data.