Skip to content

Cooling Vest

Pass

Cooling Vest scores 75 out of 100, a Pass. Shoppers spend an estimated $889K a year here, search demand grew +350.8% this quarter, and an estimated 2.1% of orders come back.

Flapen Score
75
75 / 100
Top 1% of 16,930 Clothing, Shoes & Jewelry niches · +30 vs the category median of 45
Market size
$889K/yr1.0M searches / yr
90-day growth
+350.8%search demand this quarter
Competition
40%top-5 click share · 27 brands · 51 sellers

Flapen Score

Cooling Vest against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Cooling Vest is stronger. Inside it, weaker.

75Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cooling Vest market on Amazon at a glance

Shoppers on Amazon United States searched for Cooling Vest 1.0M times last year and spent an estimated $889K. The top 5 brands take 51% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 75 out of 100, a Pass.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +350.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $889K a year.

Searches, last 12 months
1.0M
Growth, 90 days vs prior 90
+350.8%
Conversion, latest week
1.4%
Market size, estimated
$889Ka year
Peak month
July15.4× the quietest month
Top search term
cooling vest425K searches a year

02 · Price

A sale here is worth $64.97.

Listings sell for $64.97 on average, from $15.43 to $194.15. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $64.97 that is $16K to $32K a year per listing.

Average price
$64.97inside the $15 to $100 sweet spot
Price range
$15.43–$194.15
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$16K–$32K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #3,528 within Jackets & Coats. It carries 266 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
10.6%
Average rank
#3,528in Jackets & Coats
Average rating
4.02 starsAmazon United States average 4.42 stars
Average reviews
266per listing
Listings tracked
44

04 · Newcomers

13 of last year's 26 launches cleared the first-year sales bar.

26 products launched here in the last 12 months. 13 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
26
Successful launches
13Amazon's first-year sales bar
Average brand age
45 months

Products

Top Cooling Vest products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 falling

Sellers

51

Top-5 brand share

51%

Top 20: 92%

Top-5 click share

40%

Top 20: 74%

Open market

45%

  • Brand 115%
  • Brand 213%
  • Brand 39%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Cooling Vest search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KHoliday '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 15.4×

Search terms

Top Cooling Vest search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cooling vest425K/yr
  • cooling vest for men154K/yr
  • cooling vest for women102K/yr
  • ice vest107K/yr
  • ice vests or cooling vests44K/yr
  • cooling vest for extreme heat18K/yr
  • cooling vests25K/yr
  • ice pack vest21K/yr
  • motorcycle cooling vest16K/yr
  • ice vest for men15K/yr

Reviews and returns

What reviews say buyers love and hate about Cooling Vest

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Warmth”
9%of negative reviews mention “Durability”
2.1%of orders come back
“Break easily”
A buyer, on “Durability”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Cooling Vest questions

Answered from the same tracked data.