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76

mexico

Worth a look

Shows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 74Growth 100Conversion 3Competition 95Returns 81Price range 58Avg price 95Brand share 59Review moat 93Quality gap 86

Growth

Incredible>1,000%

90-day search growth — must beat 0% to launch

Competition

Incredible18%

top-5 click share — an open shelf

Avg price

Incredible$43.01

avg listing price — sweet spot $15–$100

Review moat

Great135.63

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Returns

Great1.7%

return rate — above 5% kills the launch gate

Market size

Good$823K

$823K/yr · 8.0M searches

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Price range

Good$7.27–$153.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, mexico is a $823K/yr Amazon United States market (8.0M searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 76/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

mexico market data

Units sold / yr
20K–25K
avg 100–250/product
Revenue / yr
$860K–$1.1M
units × avg price
Conversion rate
0.2%
Avg BSR
#1,386
Page quality
0%
Prime
72%
Sponsored
82%
Out of stock
14.7%
Avg brand age
32 months
Avg seller age
148 days

Competition & brand share

Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.

Brands

34 rising

Sellers

132

Top-5 brand share

69%

Top 20: 95%

Top-5 click share

18%

Top 20: 42%

Open market

27%

  • adidas23%
  • RustField Co.23%
  • Noryzen Active11%
  • PUMA7%
  • Berrycat6%
  • GritSon3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — >1,000% search growth over the last 90 days.
2.0M1.5MSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 65.8×

Top mexico search terms

  • mexico jersey2.9M/yr
  • mexico shirt925K/yr
  • mexico soccer jersey791K/yr
  • mexico817K/yr
  • playera de mexico mundial 2026391K/yr
  • mexico jersey men380K/yr
  • playeras de mexico mundial 2026232K/yr
  • jersey mexico mundial 2026211K/yr
  • mexico authentic soccer jersey 2026160K/yr
  • camisa de mexico para el mundial 2026147K/yr
All search terms

Top mexico products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$16K4%$33K6%$49K8%$66K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about mexico

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall28%

“True to size”

Quality-Overall21%

“Nice shirt and quality”

Material Quality8%

“Breathable material”

Comfort-Overall7%

“very comfortable”

Color6%

“Color looks good”

Advertised Vs Actual Product5%

“accurate to the picture”

Value For Money3%

“Worth it”

Soft Feel3%

“This shirt feels nice on the skin”

Design-Overall3%

“the design it is outstanding”

Breathability2%

“breathable”

What buyers complain about

Size-Overall40%

“runs very small”

Quality-Overall14%

“Quality is low”

Material Quality5%

“Nice shirt, not the best quality of material”

Value For Money4%

“DON'T WASTE YOUR MONEY”

Advertised Vs Actual Product4%

“It doesnt look like a jersey, like the pictures”

Shape/Style4%

“Poor appearance”

Thickness2%

“Thin”

Flatness2%

“Flat ball”

Stitch/Finish/Polish2%

“The hem is coming un-stitched”

Strap/String Quality1%

“It had strings hanging”

Top return reasons

Size-Overall61%
Material Quality8%
Length6%
Chest Fit5%
Quality-Overall4%
Advertised Vs Actual Product3%
Value For Money2%
Color2%
Sleeve Fit1%
Print Quality1%

Common questions

Is mexico profitable to sell on Amazon United States?
The niche generates $823K/yr across 136 tracked products. 36 of 68 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (76/100).
How competitive is the mexico niche?
34 brands and 132 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 69% of demand.
What do buyers complain about in mexico?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 1.7%.
When does demand for mexico peak?
Demand peaks in Jun–Jul; the busiest month runs 65.8× the quietest.
What does it cost to enter the mexico niche?
Listings span $7.27–$153.81; the average listing price is $43.01 (sweet spot $15–$100). The average incumbent carries 136 reviews — the moat a new listing must climb.