Zeta Tau Alpha
FailDemand is soft, at -54.7% this quarter, so Zeta Tau Alpha is a Fail.
- Flapen Score
- 30 / 100Ranks 2,135 of 2,221 Cell Phones & Accessories niches · −16 vs the category median of 4630
- Market size
- $17K/yr92K searches / yr
- 90-day growth
- -54.7%search demand this quarter
- Competition
- 69%top-5 click share · 6 brands · 7 sellers
Flapen Score
Zeta Tau Alpha against its category
The dotted line is the Cell Phones & Accessories average. Past it, Zeta Tau Alpha is stronger. Inside it, weaker.
Market
The Zeta Tau Alpha market on Amazon at a glance
Shoppers on Amazon United States searched for Zeta Tau Alpha 92K times last year and spent an estimated $17K. The top 5 brands take 98% of clicks. Demand peaks in Feb–Aug–Sep–Oct. Flapen scores it 30 out of 100, a Fail.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 92K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -54.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.
- Searches, last 12 months
- 92K
- Growth, 90 days vs prior 90
- -54.7%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $17Ka year
- Peak month
- September11.0× the quietest month
- Top search term
- zeta tau alpha42K searches a year
02 · Price
A sale here is worth $22.16.
Listings sell for $22.16 on average, from $7.97 to $84.99. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $22.16 that is $0 to $2K a year per listing.
- Average price
- $22.16inside the $15 to $100 sweet spot
- Price range
- $7.97–$84.99
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
50% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #15,827 within Adhesive Card Holders. It carries 283 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 78%
- Out of stock, average day
- 0.1%
- Average rank
- #15,827in Adhesive Card Holders
- Average rating
- 4.69 starsAmazon United States average 4.42 stars
- Average reviews
- 283per listing
- Listings tracked
- 18
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Zeta Tau Alpha products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 5, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Sorority Shop Zeta Tau Alpha Bracelet Glass Bead Bracelet with ZTA Name Beads Greek Sorority Jewelry for Big Little Sorority Gifts
- Price
- $14.98
- Rating
- 5.0/5
- Reviews
- 17
- Age
- 4y ago

Sorority Shop Zeta Tau Alpha Koala Pouch - Retro Design Card Holder for Mobile Case- Phone Wallet Stick On - Ultra-Thin and Lightweight Device Case Wallet - Holds Cards and Cash
- Price
- $8.86
- Rating
- 4.3/5
- Reviews
- 63
- Age
- 10y ago

Sorority Shop Zeta Tau Alpha - Koala Pouch - Adhesive Cell Phone Wallet with ZTA Greek Letter Design
- Price
- $8.95
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

Sorority Shop Zeta Tau Alpha - Koala Pouch - Logo Design Adhesive cell phone wallet
- Price
- $8.95
- Rating
- 4.3/5
- Reviews
- 66
- Age
- 10y ago

Sorority Shop Gold Plated ZTA Paperclip Necklace 18k - Womens Sorority Gifts Zeta Tau Alpha
- Price
- $18.82
- Rating
- 4.9/5
- Reviews
- 26
- Age
- 4y ago
Trending
estimated 90-day click momentum
Zeta Tau Alpha Mom Shirt - Sorority Pocket Tee - Merch for Women (Small) Mint
- Price
- $29.99
- Rating
- 4.6/5
- Reviews
- 17
- Age
- 8y ago

Zeta Tau Alpha Mom Shirt - Sorority Pocket Tee - Merch for Women (X-Large) Mint
- Price
- $28.94
- Rating
- 4.6/5
- Reviews
- 17
- Age
- 8y ago

Greekgear Zeta Tau Alpha Varsity Lightweight Mockneck Sweatshirt Large
- Price
- $84.99
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 7mo ago

Zeta Tau Alpha Crown Pocket Tee (Large) Mint
- Price
- $29.68
- Rating
- 4.6/5
- Reviews
- 15
- Age
- 4y ago

Zeta Tau Alpha Crown Pocket Tee (Small) Mint
- Price
- $29.13
- Rating
- 4.6/5
- Reviews
- 15
- Age
- 4y ago
Newest
by launch date
Greekgear Zeta Tau Alpha Varsity Lightweight Mockneck Sweatshirt Large
- Price
- $84.99
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 7mo ago

Kite and Crest Zeta Tau Alpha Sweatshirt - Zeta White Athletic Sorority Crewneck Sweatshirt
- Price
- $31.89
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

Sorority Shop Zeta Tau Alpha - Koala Pouch - Adhesive Cell Phone Wallet with ZTA Greek Letter Design
- Price
- $8.95
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

Sorority Shop Zeta Tau Alpha Car Decal Sticker- Greek Letters Design Officially Licensed Zeta Tau Alpha Sorority Window Sticker
- Price
- $7.97
- Rating
- 5.0/5
- Reviews
- 27
- Age
- 2y ago

Go Greek Chic Zeta Tau Alpha Blue Daisy Hoodie (Large)
- Price
- $49.14
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 falling
Sellers
7
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
69%
Top 20: 100%
Open market
0%
- Sorority Shop78%
- Go Greek Chic14%
- Kite and Crest2%
- Baydurcan2%
- Greekgear2%
- Desert Cactus2%
Demand
Zeta Tau Alpha search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Aug, Sep, Oct · busiest ÷ quietest = 11.0×
Search terms
Top Zeta Tau Alpha search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- zeta tau alpha42K/yr
- zta merch17K/yr
- zeta tau alpha merch20K/yr
- zta13K/yr
Reviews and returns
What reviews say buyers love and hate about Zeta Tau Alpha
We read the reviews and the return reasons for every product selling here.
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
6 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Zeta Tau Alpha questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









