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Retractable Iphone Charger Cord

Pass

Retractable Iphone Charger Cord scores 65 out of 100, a Pass. Shoppers spend an estimated $1.8M a year here, demand is soft, at -28.0% this quarter, and an estimated 2.2% of orders come back.

Flapen Score
65
65 / 100
Top 1% of 2,221 Cell Phones & Accessories niches · +19 vs the category median of 46
Market size
$1.8M/yr1.8M searches / yr
90-day growth
-28.0%search demand this quarter
Competition
39%top-5 click share · 23 brands · 39 sellers

Flapen Score

Retractable Iphone Charger Cord against its category

The dotted line is the Cell Phones & Accessories average. Past it, Retractable Iphone Charger Cord is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Retractable Iphone Charger Cord market on Amazon at a glance

Shoppers on Amazon United States searched for Retractable Iphone Charger Cord 1.8M times last year and spent an estimated $1.8M. The top 5 brands take 55% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -28.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.8M a year.

Searches, last 12 months
1.8M
Growth, 90 days vs prior 90
-28.0%
Conversion, latest week
3.9%
Market size, estimated
$1.8Ma year
Peak month
December2.2× the quietest month
Top search term
retractable charger619K searches a year

02 · Price

A sale here is worth $26.14.

Listings sell for $26.14 on average, from $10.23 to $113.31. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $26.14 that is $78K to $105K a year per listing.

Average price
$26.14inside the $15 to $100 sweet spot
Price range
$10.23–$113.31
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
3,000–4,000
Revenue per listing a year
$78K–$105K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #363 within Wall Chargers. It carries 2,266 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
0.6%
Average rank
#363in Wall Chargers
Average rating
4.30 starsAmazon United States average 4.42 stars
Average reviews
2,266per listing
Listings tracked
39

04 · Newcomers

17 of last year's 19 launches cleared the first-year sales bar.

19 products launched here in the last 12 months. 17 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
19
Successful launches
17Amazon's first-year sales bar
Average brand age
26 months

Products

Top Retractable Iphone Charger Cord products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

23 falling

Sellers

39

Top-5 brand share

55%

Top 20: 98%

Top-5 click share

39%

Top 20: 81%

Open market

37%

  • Brand 121%
  • Brand 29%
  • Brand 39%
  • Brand 49%
  • Brand 58%
  • Brand 68%

Demand

Retractable Iphone Charger Cord search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KPrime Day '24Black Friday '24Holiday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Retractable Iphone Charger Cord search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • retractable charger619K/yr
  • retractable usb c charger113K/yr
  • retractable phone charger125K/yr
  • retractable wall charger188K/yr
  • retractable chargers for multiple devices100K/yr
  • retractable phone charger wall plug142K/yr
  • retractable charging cable94K/yr
  • retractable iphone charger87K/yr
  • retractable charging station48K/yr
  • retractable charger usb c38K/yr

Reviews and returns

What reviews say buyers love and hate about Retractable Iphone Charger Cord

We read the reviews and the return reasons for every product selling here.

44%of positive reviews mention “Charging”
28%of negative reviews mention “Charging”
2.2%of orders come back
“Doesnt charge”
A buyer, on “Charging”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Retractable Iphone Charger Cord questions

Answered from the same tracked data.