z fold 4
Skip itPricing outside the sweet spot ($683.96 avg) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Competition
Great36%top-5 click share — an open shelf
Review moat
Good546.2avg incumbent reviews — the moat a new listing must climb
Market size
Okay$158K$158K/yr · 257K searches
Returns
Okay4.7%return rate — above 5% kills the launch gate
Growth
Bad-13.2%90-day search growth — must beat 0% to launch
Price range
Bad$32.34–$1763.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Brand share
Bad99%top-5 brand share — brand-locked demand
Avg price
Bad$683.96avg listing price — sweet spot $15–$100
According to Flapen's Amazon United States niche tracking, z fold 4 is a $158K/yr Amazon United States market (257K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Aug–Sep–Dec. Verdict: Skip it — 35/100.
Data updated Jul 8, 2026 · scored weekly · How we score niches
z fold 4 market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $342K–$513K
- units × avg price
- Conversion rate
- 0.1%
- Avg BSR
- #665
- Page quality
- 0%
- Prime
- 40%
- Sponsored
- 40%
- Out of stock
- 5.3%
- Avg brand age
- 26 months
- Avg seller age
- 173 days
Competition & brand share
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
6 falling
Sellers
125
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
36%
Top 20: 84%
Open market
0%
- Samsung69%
- Google21%
- Motorola7%
- HONOR1%
- OnePlus1%
- LEIAU1%
Demand & seasonality
Weekly Amazon search volume, last 100 weeks — -13.2% search growth over the last 90 days.Peak months: Aug, Sep, Dec · busiest ÷ quietest = 2.5×
Top z fold 4 search terms
- foldable phone97K/yr
- z fold 433K/yr
- tri fold phone24K/yr
- android foldable phone11K/yr
- galaxy z fold 415K/yr
- fold 415K/yr
- folding phones12K/yr
- galaxy fold 413K/yr
- folding cell phone7K/yr
- folding phones unlocked7K/yr
Top z fold 4 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Samsung Galaxy Z Fold 5 5G US Version 512GB Phantom Black - Unlocked (Renewed)
Samsung$494.353.9★190 rev
Samsung Galaxy Z Fold 6 AI Cell Phone 256GB Unlocked Silver Shadow (Renewed)
Samsung$628.594.3★592 rev
Samsung Galaxy Z Fold 4 5G US Version 512GB Phantom Black - Unlocked (Renewed)
Samsung$417.203.9★1,139 rev
Google Pixel 10 Pro Fold - Unlocked Android Smartphone with Gemini Your AI Assistant - Advanced Triple Rear Camera System - 24+ Hour Battery - Foldable Display - Hands-Free Video - Moonstone - 256 GB
Google$1465.194.6★138 rev
Samsung Galaxy Z Fold 5 5G US Version 512GB ICY Blue - Unlocked (Renewed)
Samsung$487.274.5★80 rev
Newest
by launch dateGoogle Pixel 10 Pro Fold - Unlocked Android Smartphone with Gemini Your AI Assistant - Advanced Triple Rear Camera System - 24+ Hour Battery - Foldable Display - Hands-Free Video - Moonstone - 256 GB
Google$1465.19138 rev
Samsung Galaxy Z Fold7 Cell Phone 256GB AI Smartphone Unlocked Android AI Photo Edits Large Screen Long Battery Life 2025 US 1 Yr Manufacturer Warranty Blue Shadow
Samsung$1636.26721 rev
Samsung Galaxy Z Fold7 Cell Phone 512GB AI Smartphone Unlocked Android AI Photo Edits Large Screen Long Battery Life 2025 US 1 Yr Manufacturer Warranty JetBlack
Samsung$1735.99721 rev
Samsung Galaxy Z Fold7 Cell Phone 512GB AI Smartphone Unlocked Android AI Photo Edits Large Screen Long Battery Life 2025 US 1 Yr Manufacturer Warranty Blue Shadow
Samsung$1763.94721 rev
Samsung Galaxy Z Flip7 FE Cell Phone 256GB AI Smartphone Unlocked Android Long Battery Life 2025 US 1 Yr Manufacturer Warranty Black
Samsung$624.29200 rev
Trending
90-day click momentum
Samsung Galaxy Z Fold 4 5G US Version 512GB Graygreen - GSM Carriers (Renewed)
Samsung$428.873.9★
Samsung Galaxy Z Flip7 FE Cell Phone 256GB AI Smartphone Unlocked Android Long Battery Life 2025 US 1 Yr Manufacturer Warranty Black
Samsung$624.294.4★
Samsung Galaxy Z Fold 5 5G US Version 512GB ICY Blue - Unlocked (Renewed)
Samsung$487.274.5★
Motorola Moto Razr 2024 256GB + 8GB RAM Koala Gray - Unlocked (Renewed)
Motorola$292.954.0★
Samsung Galaxy Z Fold 6 5G US Version 512GB Crafted Black - Unlocked (Renewed)
Samsung$715.414.4★
What buyers say about z fold 4
What buyers praise and complain about, mined from review topics.What buyers love
“Worth it”
“Great hardware,”
“Good battery life”
“Better than I expected”
“looks like brand new”
“The thin sleek look made it easier to hold without causing hand cramps”
“Works Perfectly”
“sleek slim design”
“Is holding up well”
“it was the perfect size”
What buyers complain about
“Broke”
“it will no longer charge”
“Item is non-functional”
“battery came a little low”
“was a bit too expensive”
“Screen wentout”
“Hardware or software issues”
“Junk”
“The item was marked as refurbished”
“connectivity has been bad for me”
Top return reasons
Common questions
- Is z fold 4 profitable to sell on Amazon United States?
- The niche generates $158K/yr across 40 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -13.2%. Flapen's verdict: Skip it (35/100).
- How competitive is the z fold 4 niche?
- 6 brands and 125 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 99% of demand.
- What do buyers complain about in z fold 4?
- Top complaints mined from reviews: Durability, Charging, Functionality-Overall. The return rate is 4.7%.
- When does demand for z fold 4 peak?
- Demand peaks in Aug–Sep–Dec; the busiest month runs 2.5× the quietest.
- What does it cost to enter the z fold 4 niche?
- Listings span $32.34–$1763.94; the average listing price is $683.96 (sweet spot $15–$100). The average incumbent carries 546 reviews — the moat a new listing must climb.