Waterproof Phone Pouch

Shoppers searched for this 5.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved +99.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.8M a year.

Searches, last 12 months

5.0M

Growth, 90 days vs prior 90

+99.4%

Conversion, latest week

8.1%

Market size, estimated

$4.8Ma year

Peak month

July5.6× the quietest month

Top search term

waterproof phone pouch2.7M searches a year

Listings sell for $11.78 on average, from $5.63 to $26.60. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 20,000 to 25,000 of them. At $11.78 that is $236K to $295K a year per listing.

Average price

$11.78under the $15 to $100 sweet spot

Price range

$5.63–$26.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

300K–400K

Units per listing a year

20,000–25,000

Revenue per listing a year

$236K–$295K

Returns

4.1%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #8 within Dry Bags. It carries 18,363 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#8in Dry Bags

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

18,363per listing

Listings tracked

18

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

40 months