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Universal Phone Charger

Maybe

The top 5 products take only 19% of clicks. But the top 5 brands take 92% of clicks, so Universal Phone Charger is a Maybe.

Flapen Score
60
60 / 100
Top 5% of 2,221 Cell Phones & Accessories niches · +14 vs the category median of 46
Market size
$1.7M/yr1.4M searches / yr
90-day growth
-3.2%search demand this quarter
Competition
19%top-5 click share · 18 brands · 120 sellers

Flapen Score

Universal Phone Charger against its category

The dotted line is the Cell Phones & Accessories average. Past it, Universal Phone Charger is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Universal Phone Charger market on Amazon at a glance

Shoppers on Amazon United States searched for Universal Phone Charger 1.4M times last year and spent an estimated $1.7M. The top 5 brands take 92% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.

Searches, last 12 months
1.4M
Growth, 90 days vs prior 90
-3.2%
Conversion, latest week
2.8%
Market size, estimated
$1.7Ma year
Peak month
June2.8× the quietest month
Top search term
belkin343K searches a year

02 · Price

A sale here is worth $44.81.

Listings sell for $44.81 on average, from $8.84 to $163.27. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $44.81 that is $11K to $22K a year per listing.

Average price
$44.81inside the $15 to $100 sweet spot
Price range
$8.84–$163.27
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
250–500
Revenue per listing a year
$11K–$22K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #223 within Charging Stations. It carries 1,373 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
99%
Out of stock, average day
0.4%
Average rank
#223in Charging Stations
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
1,373per listing
Listings tracked
108

04 · Newcomers

54 of last year's 57 launches cleared the first-year sales bar.

57 products launched here in the last 12 months. 54 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
57
Successful launches
54Amazon's first-year sales bar
Average brand age
30 months

Products

Top Universal Phone Charger products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 19% of clicks. An open shelf where new products get seen.

Brands

18 rising

Sellers

120

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

19%

Top 20: 51%

Open market

7%

  • Brand 181%
  • Brand 25%
  • Brand 32%
  • Brand 42%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (12 brands, 7%)

Demand

Universal Phone Charger search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 2.8×

Search terms

Top Universal Phone Charger search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • belkin343K/yr
  • belkin charger320K/yr
  • belkin magsafe charger94K/yr
  • belkin boost charge pro89K/yr
  • 25w wireless charger53K/yr
  • belkin wireless charger60K/yr
  • qi2.2 magsafe charger28K/yr
  • qi 2.2 wireless charger 25w35K/yr
  • belkin iphone charger47K/yr
  • qi2.260K/yr

Reviews and returns

What reviews say buyers love and hate about Universal Phone Charger

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Charging”
30%of negative reviews mention “Charging”
2.1%of orders come back
“Did Not Charge”
A buyer, on “Charging”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Universal Phone Charger questions

Answered from the same tracked data.