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27

supcase magnetic wallet

Skip it

Soft demand (-62.2% this quarter) — this niche doesn't clear our bar today.

Market size 26Growth 0Conversion 28Competition 13Returns 23Price range 95Avg price 95Brand share 0Review moat 48Quality gap 42

Avg price

Incredible$35.86

avg listing price — sweet spot $15–$100

Price range

Incredible$26.96–$46.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,714.44

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Market size

Okay$108K

$108K/yr · 136K searches

Returns

Bad5.4%

return rate — above 5% kills the launch gate

Competition

Bad85%

top-5 click share — a locked-up shelf

Growth

Bad-62.2%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, supcase magnetic wallet is a $108K/yr Amazon United States market (136K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 27/100.

Data updated Jul 5, 2026 · scored weekly · How we score niches

supcase magnetic wallet market data

Units sold / yr
3K–4K
avg 500–750/product
Revenue / yr
$108K–$143K
units × avg price
Conversion rate
2.2%
Avg BSR
#53
Page quality
0%
Prime
100%
Sponsored
67%
Out of stock
0.0%
Avg brand age
30 months
Avg seller age
175 days

Competition & brand share

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 rising

Sellers

9

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • SUPCASE93%
  • ZALVEX4%
  • furid3%

Demand & seasonality

Weekly Amazon search volume, last 57 weeks — -62.2% search growth over the last 90 days.
8K6KSpike '25Black Friday '25Holiday '25JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 6.5×

Top supcase magnetic wallet search terms

  • supcase wallet24K/yr
  • supcase magsafe wallet12K/yr
  • supcase magnetic wallet100K/yr
All search terms

Top supcase magnetic wallet products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$16K30%$32K45%$49K60%$65K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

What buyers say about supcase magnetic wallet

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Great quality wallet”

Pockets/Compartments9%

“holds plenty of cards”

Durability6%

“Very Durable”

Value For Money6%

“Definitely worth the price”

Design-Overall6%

“Durable design”

Ease Of Use6%

“Simple to use”

Strength6%

“Strong sturdy case”

Leather Quality5%

“the leather feels fantastic”

Size-Overall4%

“Fits all advertised credit cards and more”

Locking Mechanism4%

“keeps you card secure”

What buyers complain about

Durability11%

“Broke first day”

Weight Heavy11%

“Very heavy”

Size-Overall7%

“Could be a little bigger”

Quality-Overall6%

“It seems cheaply made”

Magnetic Strength/Adsorption5%

“The magnet is not strong at all”

Strength5%

“Feels fragile & flimsy”

Locking Mechanism4%

“Cards not secure”

Thickness3%

“its not as thick as people say”

Storage Capacity3%

“No storage at all”

Value For Money3%

“Not worth the money”

Top return reasons

Size-Overall33%
Weight Heavy20%
Advertised Vs Actual Product8%
Functionality-Overall5%
Magnetic Strength/Adsorption3%
Pockets/Compartments3%
Quality-Overall2%
Ease Of Use2%
Shape/Style2%
Storage Capacity2%

Common questions

Is supcase magnetic wallet profitable to sell on Amazon United States?
The niche generates $108K/yr across 9 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -62.2%. Flapen's verdict: Skip it (27/100).
How competitive is the supcase magnetic wallet niche?
3 brands and 9 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in supcase magnetic wallet?
Top complaints mined from reviews: Durability, Weight Heavy, Size-Overall. The return rate is 5.4% — above our launch gate.
When does demand for supcase magnetic wallet peak?
Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 6.5× the quietest.
What does it cost to enter the supcase magnetic wallet niche?
Listings span $26.96–$46.98; the average listing price is $35.86 (sweet spot $15–$100). The average incumbent carries 1,714 reviews — the moat a new listing must climb.