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Supcase Iphone 14 Pro Max

Fail

Demand is soft, at -12.4% this quarter, so Supcase Iphone 14 Pro Max is a Fail.

Flapen Score
48
48 / 100
Top 40% of 2,221 Cell Phones & Accessories niches · +2 vs the category median of 46
Market size
$196K/yr132K searches / yr
90-day growth
-12.4%search demand this quarter
Competition
39%top-5 click share · 15 brands · 57 sellers

Flapen Score

Supcase Iphone 14 Pro Max against its category

The dotted line is the Cell Phones & Accessories average. Past it, Supcase Iphone 14 Pro Max is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Supcase Iphone 14 Pro Max market on Amazon at a glance

Shoppers on Amazon United States searched for Supcase Iphone 14 Pro Max 132K times last year and spent an estimated $196K. The top 5 brands take 92% of clicks. Demand peaks in Apr–May–Jun–Jul–Aug. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 5.5% of those searches ended in a purchase.

Shoppers searched for this 132K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $196K a year.

Searches, last 12 months
132K
Growth, 90 days vs prior 90
-12.4%
Conversion, latest week
5.5%
Market size, estimated
$196Ka year
Peak month
August2.8× the quietest month
Top search term
otterbox defender iphone 14 pro max21K searches a year

02 · Price

A sale here is worth $26.83.

Listings sell for $26.83 on average, from $7.28 to $90.25. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $26.83 that is $3K to $7K a year per listing.

Average price
$26.83inside the $15 to $100 sweet spot
Price range
$7.28–$90.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

48% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #3,812 within Holsters. It carries 4,174 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
48%
Prime listings
100%
Out of stock, average day
2.0%
Average rank
#3,812in Holsters
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
4,174per listing
Listings tracked
50

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Supcase Iphone 14 Pro Max products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

15 falling

Sellers

57

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

39%

Top 20: 79%

Open market

7%

  • Brand 179%
  • Brand 25%
  • Brand 34%
  • Brand 42%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (9 brands, 7%)

Demand

Supcase Iphone 14 Pro Max search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Prime Day '25DecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 2.8×

Search terms

Top Supcase Iphone 14 Pro Max search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • otterbox defender iphone 14 pro max21K/yr
  • otter box 14 pro max14K/yr
  • iphone 14 pro max otterbox defender13K/yr
  • iphone 14 pro max case with belt clip11K/yr
  • iphone 14 pro max case otterbox defender15K/yr
  • iphone 14 pro max case with clip6K/yr
  • otterbox symmetry iphone 14 pro max5K/yr
  • iphone 14 pro max otterbox magsafe6K/yr
  • iphone 14 pro max defender case5K/yr
  • iphone 14 pro max case with belt clip/holster4K/yr

Reviews and returns

What reviews say buyers love and hate about Supcase Iphone 14 Pro Max

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Durability”
4.3%of orders come back
“Broke within a week”
A buyer, on “Durability”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Supcase Iphone 14 Pro Max questions

Answered from the same tracked data.