Sim Card
MaybeThe products selling today average only 4.0★. But demand is soft, at -7.5% this quarter, so Sim Card is a Maybe.
- Flapen Score
- 56 / 100Top 11% of 2,221 Cell Phones & Accessories niches · +10 vs the category median of 4656
- Market size
- $1.1M/yr1.6M searches / yr
- 90-day growth
- -7.5%search demand this quarter
- Competition
- 59%top-5 click share · 14 brands · 53 sellers
Flapen Score
Sim Card against its category
The dotted line is the Cell Phones & Accessories average. Past it, Sim Card is stronger. Inside it, weaker.
Market
The Sim Card market on Amazon at a glance
Shoppers on Amazon United States searched for Sim Card 1.6M times last year and spent an estimated $1.1M. The top 5 brands take 75% of clicks. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 2.6% of those searches ended in a purchase.
Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.
- Searches, last 12 months
- 1.6M
- Growth, 90 days vs prior 90
- -7.5%
- Conversion, latest week
- 2.6%
- Market size, estimated
- $1.1Ma year
- Peak month
- December1.6× the quietest month
- Top search term
- sim675K searches a year
02 · Price
A sale here is worth $25.83.
Listings sell for $25.83 on average, from $3.01 to $113.14. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At $25.83 that is $32K to $39K a year per listing.
- Average price
- $25.83inside the $15 to $100 sweet spot
- Price range
- $3.01–$113.14
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- $32K–$39K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #11 within SIM Cards & Prepaid Minutes. It carries 9,667 reviews at 4.00 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 100%
- Out of stock, average day
- 0.3%
- Average rank
- #11in SIM Cards & Prepaid Minutes
- Average rating
- 4.00 starsAmazon United States average 4.42 stars
- Average reviews
- 9,667per listing
- Listings tracked
- 21
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Sim Card products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Tello Mobile - US Prepaid SIM Card (3 in 1) | Bring Your Own Phone Kit | Phone Plans Starting at $5/mo up to $25/mo | Nation-Wide 4G LTE/5G Coverage
- Price
- $3.38
- Rating
- 4.3/5
- Reviews
- 3,799
- Age
- 5y ago

$15/mo. Mint Mobile Phone Plan with 6GB of 5G-4G LTE Data + Unlimited Talk & Text for 3 Months (3-in-1 SIM Card)
- Price
- $41.48
- Rating
- 4.2/5
- Reviews
- 18,536
- Age
- 8y ago

Prepaid SIM Card (US Mobile) - Custom Plans from $4/mo. Unlimited Plans from $17/mo.
- Price
- $4.44
- Rating
- 4.2/5
- Reviews
- 2,285
- Age
- 1y ago

$30/mo. Mint Mobile Phone Plan with Unlimited Talk Text & Data for 3 Months (3-in-1 SIM Card)
- Price
- $52.33
- Rating
- 4.2/5
- Reviews
- 18,536
- Age
- 5y ago

Boost Mobile SIM Kit | $25/mo Forever Unlimited Plan with Auto-Pay | Unlimited Talk Text & Data | First Month Included with Purchase | US Phones Only
- Price
- $8.32
- Rating
- 3.9/5
- Reviews
- 567
- Age
- 1y ago
Trending
estimated 90-day click momentum
Boost Mobile Pick-a-Plan SIM Kit: Pick Your Plan at Activation | 3-in-1 Universal SIM | 5G/4G LTE Prepaid Wireless | Plans from $25$60/mo | Works with Unlocked Phone
- Price
- $5.74
- Rating
- 3.6/5
- Reviews
- 9
- Age
- 1y ago

Unlimited Data SIM Card 5GB 30Days Compatible with AT&T and Verizon Network 5G 4G LTE High Speed Data Only SIM Card Compatible with 4G Unlocked Phone Tablet Laptop WiFi Hotspot No Contract
- Price
- $15.78
- Rating
- 3.9/5
- Reviews
- 28
- Age
- 8mo ago

$25/mo. Mint Mobile Phone Plan with 23GB of 5G-4G LTE Data + Unlimited Talk & Text for 3 Months (3-in-1 SIM Card)
- Price
- $56.70
- Rating
- 4.2/5
- Reviews
- 18,536
- Age
- 8y ago

$19/mo. Ultra Mobile Prepaid Phone Plan with Unlimited Talk Text and 4GB of 5G 4G LTE Data (SIM Card Kit)
- Price
- $19.39
- Rating
- 3.9/5
- Reviews
- 2,029
- Age
- 10y ago

T-Mobile Prepaid SIM Card Unlimited Talk Text and Data in USA with 5GB Data in Canada and Mexico for 30 days
- Price
- $27.75
- Rating
- 3.4/5
- Reviews
- 124
- Age
- 9y ago
Newest
by launch date
Unlimited Data SIM Card 5GB 30Days Compatible with AT&T and Verizon Network 5G 4G LTE High Speed Data Only SIM Card Compatible with 4G Unlocked Phone Tablet Laptop WiFi Hotspot No Contract
- Price
- $15.78
- Rating
- 3.9/5
- Reviews
- 28
- Age
- 8mo ago

Lyca Mobile USA 5G/4G Prepaid SIM Card Kit | Unlimited Nationwide Talk Text & Data | Choose from Unlimited Plans Starting at $10/mo.
- Price
- $3.01
- Rating
- 3.2/5
- Reviews
- 76
- Age
- 9mo ago

Boost Mobile Pick-a-Plan SIM Kit: Pick Your Plan at Activation | 3-in-1 Universal SIM | 5G/4G LTE Prepaid Wireless | Plans from $25$60/mo | Works with Unlocked Phone
- Price
- $5.74
- Rating
- 3.6/5
- Reviews
- 9
- Age
- 1y ago

Boost Mobile SIM Kit | $25/mo Forever Unlimited Plan with Auto-Pay | Unlimited Talk Text & Data | First Month Included with Purchase | US Phones Only
- Price
- $8.32
- Rating
- 3.9/5
- Reviews
- 567
- Age
- 1y ago

Prepaid SIM Card (US Mobile) - Custom Plans from $4/mo. Unlimited Plans from $17/mo.
- Price
- $4.44
- Rating
- 4.2/5
- Reviews
- 2,285
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 rising
Sellers
53
Est. top-5 brand share
75%
Top 20: 100%
Est. top-5 click share
59%
Top 20: 99%
Open market
21%
- Mint Mobile29%
- Tello17%
- Boost Mobile12%
- US MOBILE10%
- Ultra Mobile8%
- T-Mobile5%
Demand
Sim Card search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Sim Card search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- sim675K/yr
- sim card399K/yr
- mint mobile85K/yr
- prepaid sim card64K/yr
- mint mobile sim card59K/yr
- boost mobile54K/yr
- prepaid sim card usa42K/yr
- sim cards33K/yr
- sim cards & prepaid minutes29K/yr
- boost mobile sim card23K/yr
Reviews and returns
What reviews say buyers love and hate about Sim Card
We read the reviews and the return reasons for every product selling here.
“problems”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sim Card questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









