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Sim Card

Maybe

The products selling today average only 4.0★. But demand is soft, at -7.5% this quarter, so Sim Card is a Maybe.

Flapen Score
56
56 / 100
Top 11% of 2,221 Cell Phones & Accessories niches · +10 vs the category median of 46
Market size
$1.1M/yr1.6M searches / yr
90-day growth
-7.5%search demand this quarter
Competition
59%top-5 click share · 14 brands · 53 sellers

Flapen Score

Sim Card against its category

The dotted line is the Cell Phones & Accessories average. Past it, Sim Card is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sim Card market on Amazon at a glance

Shoppers on Amazon United States searched for Sim Card 1.6M times last year and spent an estimated $1.1M. The top 5 brands take 75% of clicks. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months
1.6M
Growth, 90 days vs prior 90
-7.5%
Conversion, latest week
2.6%
Market size, estimated
$1.1Ma year
Peak month
December1.6× the quietest month
Top search term
sim675K searches a year

02 · Price

A sale here is worth $25.83.

Listings sell for $25.83 on average, from $3.01 to $113.14. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At $25.83 that is $32K to $39K a year per listing.

Average price
$25.83inside the $15 to $100 sweet spot
Price range
$3.01–$113.14
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
1,250–1,500
Revenue per listing a year
$32K–$39K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #11 within SIM Cards & Prepaid Minutes. It carries 9,667 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
0.3%
Average rank
#11in SIM Cards & Prepaid Minutes
Average rating
4.00 starsAmazon United States average 4.42 stars
Average reviews
9,667per listing
Listings tracked
21

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
44 months

Products

Top Sim Card products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

53

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

59%

Top 20: 99%

Open market

21%

  • Brand 129%
  • Brand 217%
  • Brand 312%
  • Brand 410%
  • Brand 58%
  • Brand 65%

Demand

Sim Card search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KHoliday '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Sim Card search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sim675K/yr
  • sim card399K/yr
  • mint mobile85K/yr
  • prepaid sim card64K/yr
  • mint mobile sim card59K/yr
  • boost mobile54K/yr
  • prepaid sim card usa42K/yr
  • sim cards33K/yr
  • sim cards & prepaid minutes29K/yr
  • boost mobile sim card23K/yr

Reviews and returns

What reviews say buyers love and hate about Sim Card

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Value For Money”
24%of negative reviews mention “Functionality-Overall”
2.0%of orders come back
“problems”
A buyer, on “Functionality-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Sim Card questions

Answered from the same tracked data.