Save the Girls

Shoppers searched for this 428K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +24.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $117K a year.

Searches, last 12 months

428K

Growth, 90 days vs prior 90

+24.9%

Conversion, latest week

0.9%

Market size, estimated

$117Ka year

Peak month

December2.5× the quietest month

Top search term

save the girls227K searches a year

Listings sell for $29.80 on average, from $9.71 to $42.55. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $29.80 that is $3K to $7K a year per listing.

Average price

$29.80inside the $15 to $100 sweet spot

Price range

$9.71–$42.55

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

6.1%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #470 within Lanyards & Wrist Straps. It carries 612 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

100%

Out of stock, average day

6.5%

Average rank

#470in Lanyards & Wrist Straps

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

612per listing

Listings tracked

33

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

28 months