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Samsung Galaxy S23 Ultra Stylus Pen

Fail

Demand is soft, at -16.7% this quarter, so Samsung Galaxy S23 Ultra Stylus Pen is a Fail.

Flapen Score
43
43 / 100
Ranks 1,397 of 2,221 Cell Phones & Accessories niches · −3 vs the category median of 46
Market size
$115K/yr104K searches / yr
90-day growth
-16.7%search demand this quarter
Competition
80%top-5 click share · 7 brands · 13 sellers

Flapen Score

Samsung Galaxy S23 Ultra Stylus Pen against its category

The dotted line is the Cell Phones & Accessories average. Past it, Samsung Galaxy S23 Ultra Stylus Pen is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Samsung Galaxy S23 Ultra Stylus Pen market on Amazon at a glance

Shoppers on Amazon United States searched for Samsung Galaxy S23 Ultra Stylus Pen 104K times last year and spent an estimated $115K. The top 5 brands take 90% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 6.4% of those searches ended in a purchase.

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -16.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $115K a year.

Searches, last 12 months
104K
Growth, 90 days vs prior 90
-16.7%
Conversion, latest week
6.4%
Market size, estimated
$115Ka year
Peak month
July1.4× the quietest month
Top search term
s pen s23 ultra19K searches a year

02 · Price

A sale here is worth $17.18.

Listings sell for $17.18 on average, from $9.06 to $26.24. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $17.18 that is $4K to $9K a year per listing.

Average price
$17.18inside the $15 to $100 sweet spot
Price range
$9.06–$26.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$4K–$9K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #388 within Stylus Pens. It carries 910 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#388in Stylus Pens
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
910per listing
Listings tracked
12

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
33 months

Products

Top Samsung Galaxy S23 Ultra Stylus Pen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

13

Top-5 brand share

90%

Top 20: 98%

Top-5 click share

80%

Top 20: 100%

Open market

6%

  • Brand 127%
  • Brand 225%
  • Brand 319%
  • Brand 413%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (1 brand, 6%)

Demand

Samsung Galaxy S23 Ultra Stylus Pen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Samsung Galaxy S23 Ultra Stylus Pen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • s pen s23 ultra19K/yr
  • s23 ultra pen10K/yr
  • s23 ultra stylus pen replacement6K/yr
  • samsung galaxy s23 ultra pen7K/yr
  • s23 ultra s pen7K/yr
  • s23 s pen4K/yr
  • samsung galaxy s23 ultra stylus pen7K/yr
  • samsung s23 ultra pen6K/yr
  • s23 ultra pen replacement7K/yr
  • samsung galaxy s 23 ultra stylus pen5K/yr

Reviews and returns

What reviews say buyers love and hate about Samsung Galaxy S23 Ultra Stylus Pen

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Size-Overall”
28%of negative reviews mention “Connectivity-Overall”
2.2%of orders come back
“The Bluetooth did not connect”
A buyer, on “Connectivity-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Samsung Galaxy S23 Ultra Stylus Pen questions

Answered from the same tracked data.