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samsung a23

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 15Growth 24Conversion 8Competition 17Returns 25Price range 10Avg price 64Brand share 0Review moat 66Quality gap 93

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Review moat

Good844.4

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$133.85

avg listing price — sweet spot $15–$100

Returns

Bad5.1%

return rate — above 5% kills the launch gate

Growth

Bad-2.9%

90-day search growth — must beat 0% to launch

Competition

Bad80%

top-5 click share — a locked-up shelf

Market size

Bad$59K

$59K/yr · 71K searches

Price range

Bad$84.06–$246.21

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, samsung a23 is a $59K/yr Amazon United States market (71K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 28/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

samsung a23 market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$67K–$100K
units × avg price
Conversion rate
0.6%
Avg BSR
#429
Page quality
0%
Prime
40%
Sponsored
40%
Out of stock
1.7%
Avg brand age
28 months
Avg seller age
178 days

Competition & brand share

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 flat

Sellers

111

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • Samsung100%

Demand

Weekly Amazon search volume, last 47 weeks — -2.9% search growth over the last 90 days.
2K1KBlack Friday '25Aug '25Oct '25Nov '25Jan '26Mar '26Apr '26Jun '26

Top samsung a23 search terms

  • samsung a2327K/yr
  • samsung galaxy a2317K/yr
  • galaxy a237K/yr
  • samsung galaxy a23 5g6K/yr
  • samsung a23 5g3K/yr
  • galaxy a23 5g3K/yr
  • samsung a 233K/yr
  • samsung a23 unlocked3K/yr
  • a23 samsung2K/yr
All search terms

Top samsung a23 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$9K30%$18K45%$27K60%$35K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about samsung a23

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall14%

“Great product, great condition”

Value For Money14%

“Great phone - Great price”

Advertised Vs Actual Product11%

“Works as intended”

Product Condition8%

“Brand New”

Connectivity-Overall6%

“Affordable 5G connectivity”

Battery Life5%

“Battery life is solid”

Camera Quality4%

“Excellent camera”

Efficiency4%

“Works as intended”

Compatibility-Overall3%

“Phone works like I got it at a cellular store it's in excellent condition and works excellent”

Ease Of Use2%

“comfortable in the hand”

What buyers complain about

Compatibility-Overall10%

“Those make it incompatible”

Functionality-Overall10%

“it did not work”

Durability9%

“poor performance for a while”

Battery Life9%

“Short battery life”

Charging9%

“it's having charging issues”

Advertised Vs Actual Product8%

“False advertisement”

Quality-Overall6%

“Garbage”

Connectivity-Overall6%

“Spectrum not able to Connect”

Security4%

“there doesn't seem to be any way to remove the program or otherwise get around the admin security policy issue”

Ease Of Use3%

“Difficult on AT&T”

Top return reasons

Compatibility-Overall15%
Functionality-Overall11%
Advertised Vs Actual Product9%
Connectivity-Overall9%
Charging8%
Size-Overall8%
Battery Life5%
Touch Screen4%
Speaker3%
Display-Overall3%

Common questions

Is samsung a23 profitable to sell on Amazon United States?
The niche generates $59K/yr across 10 tracked products. 90-day search growth is -2.9%. Flapen's verdict: Skip it (28/100).
How competitive is the samsung a23 niche?
1 brands and 111 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in samsung a23?
Top complaints mined from reviews: Compatibility-Overall, Functionality-Overall, Durability. The return rate is 5.1% — above our launch gate.
What does it cost to enter the samsung a23 niche?
Listings span $84.06–$246.21; the average listing price is $133.85 (sweet spot $15–$100). The average incumbent carries 844 reviews — the moat a new listing must climb.