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S Pen S22 Ultra

Fail

Demand is soft, at -23.4% this quarter, so S Pen S22 Ultra is a Fail.

Flapen Score
39
39 / 100
Ranks 1,740 of 2,221 Cell Phones & Accessories niches · −7 vs the category median of 46
Market size
$58K/yr54K searches / yr
90-day growth
-23.4%search demand this quarter
Competition
76%top-5 click share · 8 brands · 21 sellers

Flapen Score

S Pen S22 Ultra against its category

The dotted line is the Cell Phones & Accessories average. Past it, S Pen S22 Ultra is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The S Pen S22 Ultra market on Amazon at a glance

Shoppers on Amazon United States searched for S Pen S22 Ultra 54K times last year and spent an estimated $58K. The top 5 brands take 85% of clicks. Demand peaks in Jul–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months
54K
Growth, 90 days vs prior 90
-23.4%
Conversion, latest week
5.9%
Market size, estimated
$58Ka year
Peak month
July1.8× the quietest month
Top search term
s22 ultra pen8K searches a year

02 · Price

A sale here is worth $18.45.

Listings sell for $18.45 on average, from $9.00 to $26.23. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $18.45 that is $5K to $9K a year per listing.

Average price
$18.45inside the $15 to $100 sweet spot
Price range
$9.00–$26.23
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$5K–$9K
Returns
2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #462 within Stylus Pens. It carries 995 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
7.1%
Average rank
#462in Stylus Pens
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
995per listing
Listings tracked
12

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top S Pen S22 Ultra products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

21

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

8%

  • Brand 122%
  • Brand 221%
  • Brand 317%
  • Brand 413%
  • Brand 511%
  • Brand 67%
  • Open — no brand owns it (2 brands, 8%)

Demand

S Pen S22 Ultra search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24SepDecMarJunAugNovMarMay

Peak months: Jul, Dec · busiest ÷ quietest = 1.8×

Search terms

Top S Pen S22 Ultra search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • s22 ultra pen8K/yr
  • s pen s22 ultra9K/yr
  • samsung galaxy s22 ultra pen5K/yr
  • samsung s22 ultra pen5K/yr
  • s22 ultra s pen5K/yr
  • s22 ultra pen replacement5K/yr
  • samsung galaxy s22 ultra stylus pen4K/yr
  • galaxy s22 ultra pen3K/yr
  • s22 ultra stylus3K/yr
  • samsung galaxy s22 ultra s pen3K/yr

Reviews and returns

What reviews say buyers love and hate about S Pen S22 Ultra

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Size-Overall”
22%of negative reviews mention “Durability”
2.3%of orders come back
“it cracked in half”
A buyer, on “Durability”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common S Pen S22 Ultra questions

Answered from the same tracked data.