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Retractable Phone Charger Wall Plug

Fail

Demand is soft, at -62.5% this quarter, so Retractable Phone Charger Wall Plug is a Fail.

Flapen Score
48
48 / 100
Top 40% of 2,221 Cell Phones & Accessories niches · +2 vs the category median of 46
Market size
$254K/yr341K searches / yr
90-day growth
-62.5%search demand this quarter
Competition
56%top-5 click share · 15 brands · 28 sellers

Flapen Score

Retractable Phone Charger Wall Plug against its category

The dotted line is the Cell Phones & Accessories average. Past it, Retractable Phone Charger Wall Plug is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Retractable Phone Charger Wall Plug market on Amazon at a glance

Shoppers on Amazon United States searched for Retractable Phone Charger Wall Plug 341K times last year and spent an estimated $254K. The top 5 brands take 66% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 341K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -62.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $254K a year.

Searches, last 12 months
341K
Growth, 90 days vs prior 90
-62.5%
Conversion, latest week
2.8%
Market size, estimated
$254Ka year
Peak month
January2.7× the quietest month
Top search term
retractable wall charger188K searches a year

02 · Price

A sale here is worth $27.09.

Listings sell for $27.09 on average, from $10.34 to $52.09. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $27.09 that is $20K to $27K a year per listing.

Average price
$27.09inside the $15 to $100 sweet spot
Price range
$10.34–$52.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
$20K–$27K
Returns
3.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #465 within Wall Chargers. It carries 884 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
1.4%
Average rank
#465in Wall Chargers
Average rating
4.26 starsAmazon United States average 4.42 stars
Average reviews
884per listing
Listings tracked
25

04 · Newcomers

14 of last year's 15 launches cleared the first-year sales bar.

15 products launched here in the last 12 months. 14 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
15
Successful launches
14Amazon's first-year sales bar
Average brand age
19 months

Products

Top Retractable Phone Charger Wall Plug products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

28

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

56%

Top 20: 95%

Open market

27%

  • Brand 126%
  • Brand 214%
  • Brand 39%
  • Brand 49%
  • Brand 58%
  • Brand 67%

Demand

Retractable Phone Charger Wall Plug search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.7×

Search terms

Top Retractable Phone Charger Wall Plug search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • retractable wall charger188K/yr
  • retractable phone charger wall plug140K/yr
  • retractable charger wall plug5K/yr
  • retractable wall charger iphone4K/yr
  • retractable iphone wall charger2K/yr
  • retractable iphone charger with wall plug1K/yr
  • retractable phone charger wall plug iphone844/yr
  • retractable iphone charger wall370/yr
  • retractable iphone charger wall outlet97/yr

Reviews and returns

What reviews say buyers love and hate about Retractable Phone Charger Wall Plug

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “Charging”
30%of negative reviews mention “Durability”
3.9%of orders come back
“Does not last”
A buyer, on “Durability”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Retractable Phone Charger Wall Plug questions

Answered from the same tracked data.