rear view mirror phone holder
Skip itHigh returns (6.3%) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great$14.96avg listing price — sweet spot $15–$100
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Price range
Good$8.99–$21.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,587.06avg incumbent reviews — the moat a new listing must climb
Growth
Okay+18.1%90-day search growth — must beat 0% to launch
Market size
Okay$199K$199K/yr · 269K searches
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Returns
Bad6.3%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, rear view mirror phone holder is a $199K/yr Amazon United States market (269K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Jul–Dec. Verdict: Skip it — 47/100.
Data updated Jul 5, 2026 · scored weekly · How we score niches
rear view mirror phone holder market data
- Units sold / yr
- 13K–15K
- avg 500–750/product
- Revenue / yr
- $187K–$224K
- units × avg price
- Conversion rate
- 4.9%
- Avg BSR
- #395
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 5.3%
- Avg brand age
- 28 months
- Avg seller age
- 157 days
Competition & brand share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
14
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
13%
- JDHDL47%
- SXhyf10%
- Quyee10%
- ILKCC8%
- LvShuLiangPin7%
- PKYAA6%
- Open — no brand owns it (6 brands, 13%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +18.1% search growth over the last 90 days.Peak months: Jul, Dec · busiest ÷ quietest = 1.8×
Top rear view mirror phone holder search terms
- rear view mirror phone holder86K/yr
- rearview mirror phone holder59K/yr
- car phone holder rear view mirror mount17K/yr
- rear view mirror phone mount18K/yr
- car phone holder mirror mount8K/yr
- rearview mirror phone holder for car9K/yr
- car mirror phone holder9K/yr
- phone holder for car mirror5K/yr
- phone holders for your car rear view mirror5K/yr
- rearview mirror phone mount6K/yr
Top rear view mirror phone holder products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
JDHDL Car Phone Holder Mount Rear View Mirror Phone Holder Rotatable and Retractable Phone Holders for Your Car Compatible with iPhone Samsung All 4-7 Inch Cell Phones
JDHDL$15.054.3★5,149 rev
JDHDL Phone Holders for Your Car Rear View Mirror Phone Holder 360 Rotating Car Phone Holder Mount Compatible with All 4-7 iPhone and Android Cell Phones
JDHDL$16.854.3★959 rev
SXhyf Rear View Mirror Phone Holder 2023 Rotatable and Retractable Universal Mount Cell Car Fit for iPhone 11 12 13 14 Pro Max Samsung All Phone
SXhyf$14.174.0★8,130 rev
Quyee Phone Holder Car Rear View Mirror Phone Holder - Aluminum Alloy Mount Multi-Angle Adjustment Rotatable and Retractable Compatible with All 4-7 Inch iPhone and Android Cell Phones
Quyee$21.514.2★1,802 rev
ILKCC Rearview Mirror Phone Holder for Car 360 Rotating and Retractable Multifunctional Rear View Phone Mount Upgraded Four Corners Fixed Anti-Shake Fit All Smartphones & Bigger Vehicle
ILKCC$9.804.3★991 rev
Newest
by launch date![Aluminum Rear View Mirror Phone Mount for [Truck & SUV] Anti-Shake Universal Car Phone Holder with 360 Rotation Non-Blocking Driving Assistant for iPhone 17 16 15 14 13 Pro Max Samsung](https://m.media-amazon.com/images/I/411yFjJPq-L.jpg)
Aluminum Rear View Mirror Phone Mount for [Truck & SUV] Anti-Shake Universal Car Phone Holder with 360 Rotation Non-Blocking Driving Assistant for iPhone 17 16 15 14 13 Pro Max Samsung
CLOASFLOWER$21.9015 rev
Oceavity 2026 Upgraded Rear View Mirror Phone Holders for Your Car Multi-Directional Dual 360 Rotatable Adjustment Phone Mount for iPhone Android Cell Phones
Oceavity$15.2581 rev
Rear View Mirror Phone Holder Premium Aluminum Alloy Mount with Multi-Angle Adjustment Rearview Mirror Phone Holder Mount For Car & Truck Universal Accessories Compatible with All Cell Phone
Karmus$18.17102 rev
IPOW Rearview Mirror Phone Holder for Car 360Rotatable and Retractable Auto Clamp Car Phone Mount with Multi-Angle Adjustment Compatible with All 4-7 Inch Phones
IPOW$12.49247 rev
ILKCC Rearview Mirror Phone Holder for Car 360 Rotating and Retractable Multifunctional Rear View Phone Mount Upgraded Four Corners Fixed Anti-Shake Fit All Smartphones & Bigger Vehicle
ILKCC$9.80991 rev
Trending
90-day click momentumAluminum Rear View Mirror Phone Mount for [Truck & SUV] Anti-Shake Universal Car Phone Holder with 360 Rotation Non-Blocking Driving Assistant for iPhone 17 16 15 14 13 Pro Max Samsung
CLOASFLOWER$21.904.0★
Rear View Mirror Phone Holder Premium Aluminum Alloy Mount with Multi-Angle Adjustment Rearview Mirror Phone Holder Mount For Car & Truck Universal Accessories Compatible with All Cell Phone
Karmus$18.174.3★
LvShuLiangPin Rearview Mirror Phone Holder for Car 360 Rotating Rear View Mount with Adjustable Arm Length Upgraded Four Corners Fixed Anti-Shake Multifunctional Design for All Smartphones
LvShuLiangPin$8.994.4★
PKYAA Rearview Mirror Phone Holder for Car 360 Rotating Rear View Mount with Adjustable Arm Length Upgraded Four Corners Fixed Anti-Shake Multifunctional Design for All Smartphones
PKYAA$9.324.2★
Ivieicip 360 Car Rearview Mirror Mount Stand Holder for Cell Phone and GPS 2023 New Universal Adjustable Phone Holder Can Be Fixed and Adjusted Automobile Cradles Suitable for All Phone Models
Ivieicip$11.883.6★
What buyers say about rear view mirror phone holder
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent Product”
“Easy to install”
“Great fit. adjustable”
“It's stable and it works well for me”
“Worth the money”
“Easy to use”
“adjustability is good too”
“Works so well in my vehicle”
“Works as advertised”
“Design is great”
What buyers complain about
“Breaks easily”
“Was very loose”
“it's too heavy for the mirror”
“Not good quality”
“Not sturdy”
“not so compatible with my little car”
“what not it works for intended purposes”
“it is harder to use”
“a little shaky”
“The plastic material hope is rigid”
Top return reasons
Common questions
- Is rear view mirror phone holder profitable to sell on Amazon United States?
- The niche generates $199K/yr across 17 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +18.1%. Flapen's verdict: Skip it (47/100).
- How competitive is the rear view mirror phone holder niche?
- 12 brands and 14 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 82% of demand.
- What do buyers complain about in rear view mirror phone holder?
- Top complaints mined from reviews: Durability, Size-Overall, Weight Heavy. The return rate is 6.3% — above our launch gate.
- When does demand for rear view mirror phone holder peak?
- Demand peaks in Jul–Dec; the busiest month runs 1.8× the quietest.
- What does it cost to enter the rear view mirror phone holder niche?
- Listings span $8.99–$21.90; the average listing price is $14.96 (sweet spot $15–$100). The average incumbent carries 1,587 reviews — the moat a new listing must climb.