Pink Apple Pencil
FailDemand is soft, at -38.9% this quarter, so Pink Apple Pencil is a Fail.
- Flapen Score
- 37 / 100Ranks 1,864 of 2,221 Cell Phones & Accessories niches · −9 vs the category median of 4637
- Market size
- $134K/yr185K searches / yr
- 90-day growth
- -38.9%search demand this quarter
- Competition
- 78%top-5 click share · 14 brands · 20 sellers
Flapen Score
Pink Apple Pencil against its category
The dotted line is the Cell Phones & Accessories average. Past it, Pink Apple Pencil is stronger. Inside it, weaker.
Market
The Pink Apple Pencil market on Amazon at a glance
Shoppers on Amazon United States searched for Pink Apple Pencil 185K times last year and spent an estimated $134K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 5.9% of those searches ended in a purchase.
Shoppers searched for this 185K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -38.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $134K a year.
- Searches, last 12 months
- 185K
- Growth, 90 days vs prior 90
- -38.9%
- Conversion, latest week
- 5.9%
- Market size, estimated
- $134Ka year
- Peak month
- December2.7× the quietest month
- Top search term
- pink apple pencil45K searches a year
02 · Price
A sale here is worth $12.20.
Listings sell for $12.20 on average, from $6.64 to $20.10. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $12.20 that is $6K to $9K a year per listing.
- Average price
- $12.20under the $15 to $100 sweet spot
- Price range
- $6.64–$20.10
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $6K–$9K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #67 within Stylus Pens. It carries 5,305 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 1.1%
- Average rank
- #67in Stylus Pens
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 5,305per listing
- Listings tracked
- 17
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Pink Apple Pencil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.
Brands
14 flat
Sellers
20
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
16%
- Brand 126%
- Brand 221%
- Brand 315%
- Brand 412%
- Brand 55%
- Brand 65%
- Open — no brand owns it (8 brands, 16%)
Demand
Pink Apple Pencil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 2.7×
Search terms
Top Pink Apple Pencil search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pink apple pencil45K/yr
- pink ipad pencil27K/yr
- apple pencil pink21K/yr
- pink stylus pen15K/yr
- pink stylus9K/yr
- ipad pencil pink14K/yr
- pink apple pen11K/yr
- pink ipad pen11K/yr
- pink stylus pen for ipad12K/yr
- apple pen pink8K/yr
Reviews and returns
What reviews say buyers love and hate about Pink Apple Pencil
We read the reviews and the return reasons for every product selling here.
“Charging issues”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pink Apple Pencil questions
Answered from the same tracked data.









