Phones for Seniors

Shoppers searched for this 206K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $236K a year.

Searches, last 12 months

206K

Growth, 90 days vs prior 90

-7.3%

Conversion, latest week

2.3%

Market size, estimated

$236Ka year

Peak month

December1.4× the quietest month

Top search term

phone for seniors39K searches a year

Listings sell for $50.85 on average, from $20.77 to $114.08. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $50.85 that is $5K to $13K a year per listing.

Average price

$50.85inside the $15 to $100 sweet spot

Price range

$20.77–$114.08

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$5K–$13K

Returns

7.3%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.7% of listings are out of stock. The average listing ranks #138 within Cell Phones. It carries 2,508 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

11.7%

Average rank

#138in Cell Phones

Average rating

4.08 starsAmazon United States average 4.42 stars

Average reviews

2,508per listing

Listings tracked

37

8 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

4Amazon's first-year sales bar

Average brand age

54 months