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52

phone camera holder

Worth a look

Shows no brand lock-in (top 5 brands take 35% of clicks), but a small market ($77K/yr) keeps it on the watch list.

Market size 19Growth 21Conversion 45Competition 83Returns 42Price range 67Avg price 95Brand share 96Review moat 22Quality gap 65

Brand share

Incredible35%

top-5 brand share — no brand owns this niche

Avg price

Incredible$25.16

avg listing price — sweet spot $15–$100

Competition

Great32%

top-5 click share — an open shelf

Price range

Good$6.86–$133.88

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Returns

Okay3.6%

return rate — above 5% kills the launch gate

Review moat

Bad8,697.05

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-8.7%

90-day search growth — must beat 0% to launch

Market size

Bad$77K

$77K/yr · 85K searches

According to Flapen's Amazon United States niche tracking, phone camera holder is a $77K/yr Amazon United States market (85K searches/yr). The top 5 brands hold 35% of demand. Verdict: Worth a look — 52/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

phone camera holder market data

Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
$63K–$75K
units × avg price
Conversion rate
3.6%
Avg BSR
#27
Page quality
0%
Prime
100%
Sponsored
95%
Out of stock
0.8%
Avg brand age
32 months
Avg seller age
180 days

Competition & brand share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

Brands

44 falling

Sellers

85

Top-5 brand share

35%

Top 20: 74%

Top-5 click share

32%

Top 20: 63%

Open market

61%

  • Liphisy9%
  • TELESIN8%
  • eucos8%
  • SENSYNE5%
  • Vimose4%
  • Aureday4%

Demand & seasonality

Weekly Amazon search volume, last 83 weeks — -8.7% search growth over the last 90 days.
2K2KHoliday '24Prime Day '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4×

Top phone camera holder search terms

  • phone holder for recording hands free15K/yr
  • para grabar videos con celular12K/yr
  • phone camera holder12K/yr
  • iphone camera holder9K/yr
  • phone holder to record video hands free8K/yr
  • vlogging phone holder7K/yr
  • phone mount for filming5K/yr
  • vlog phone holder5K/yr
  • phone vlogging holder5K/yr
  • iphone video holder3K/yr
All search terms

Top phone camera holder products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$2K6%$5K9%$7K12%$9K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about phone camera holder

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall15%

“the build quality seems very good”

Ease Of Use10%

“Easy To Use”

Strength9%

“Sturdy construction”

Value For Money9%

“Money well spent”

Advertised Vs Actual Product6%

“Better than I Expected”

Portability4%

“Great for Travel”

Adjustability/Rotatability/Reclining3%

“highly adjustable”

Durability3%

“This is a very durable product”

Brightness/Shine/Glow2%

“Bright light”

Weight Light2%

“very adjustable lightweight perfect for any circumstance”

What buyers complain about

Durability14%

“Breaks Easily”

Quality-Overall9%

“Cheap Quality”

Strength8%

“Not robust”

Functionality-Overall6%

“Didn't work for me”

Size-Overall4%

“Too short”

Ease Of Use3%

“difficult to manipulate”

Adhesion/Stickiness3%

“Didnt stick”

Charging2%

“Stopped charging”

Value For Money2%

“A bit pricey”

Weight Heavy2%

“it is a bit heavy”

Top return reasons

Size-Overall20%
Functionality-Overall9%
Compatibility-Overall7%
Defective Material/Parts7%
Weight Heavy6%
Advertised Vs Actual Product5%
Value For Money5%
Ease Of Use3%
Strength3%
Quality-Overall3%

Common questions

Is phone camera holder profitable to sell on Amazon United States?
The niche generates $77K/yr across 62 tracked products. 8 of 8 products launched in the last 360 days are still selling. 90-day search growth is -8.7%. Flapen's verdict: Worth a look (52/100).
How competitive is the phone camera holder niche?
44 brands and 85 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 35% of demand.
What do buyers complain about in phone camera holder?
Top complaints mined from reviews: Durability, Quality-Overall, Strength. The return rate is 3.6%.
When does demand for phone camera holder peak?
Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the phone camera holder niche?
Listings span $6.86–$133.88; the average listing price is $25.16 (sweet spot $15–$100). The average incumbent carries 8,697 reviews — the moat a new listing must climb.