Oh Snap

Shoppers searched for this 494K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $313K a year.

Searches, last 12 months

494K

Growth, 90 days vs prior 90

-1.6%

Conversion, latest week

2.4%

Market size, estimated

$313Ka year

Peak month

April1.3× the quietest month

Top search term

oh snap147K searches a year

Listings sell for $25.96 on average, from $6.41 to $44.62. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $25.96 that is $6K to $13K a year per listing.

Average price

$25.96inside the $15 to $100 sweet spot

Price range

$6.41–$44.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$6K–$13K

Returns

4.6%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 13.4% of listings are out of stock. The average listing ranks #166 within Grips. It carries 4,404 reviews at 4.05 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

73%

Out of stock, average day

13.4%

Average rank

#166in Grips

Average rating

4.05 starsAmazon United States average 4.42 stars

Average reviews

4,404per listing

Listings tracked

40

7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

5Amazon's first-year sales bar

Average brand age

43 months