Neck Phone Holder

Shoppers searched for this 718K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $441K a year.

Searches, last 12 months

718K

Growth, 90 days vs prior 90

-3.0%

Conversion, latest week

4.3%

Market size, estimated

$441Ka year

Peak month

December1.4× the quietest month

Top search term

neck phone holder168K searches a year

Listings sell for $14.46 on average, from $7.93 to $26.49. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At $14.46 that is $18K to $22K a year per listing.

Average price

$14.46under the $15 to $100 sweet spot

Price range

$7.93–$26.49

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,250–1,500

Revenue per listing a year

$18K–$22K

Returns

5.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #54 within Lanyards & Wrist Straps. It carries 4,121 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

6.4%

Average rank

#54in Lanyards & Wrist Straps

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

4,121per listing

Listings tracked

13

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

34 months