multifunction car anti-slip mat
Worth a lookShows beatable incumbent ratings (3.2★), but soft demand (-29.5% this quarter) keeps it on the watch list.
Quality gap
Incredible3.2★avg incumbent rating — lower means beatable quality
Brand share
Good63%top-5 brand share — brands hold most of the demand
Returns
Good2.4%return rate — above 5% kills the launch gate
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,915.31avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$11.44avg listing price — sweet spot $15–$100
Price range
Okay$4.93–$20.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$127K$127K/yr · 247K searches
Growth
Bad-29.5%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, multifunction car anti-slip mat is a $127K/yr Amazon United States market (247K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Mar–Jul–Aug. Verdict: Worth a look — 50/100.
Data updated Jul 5, 2026 · scored weekly · How we score niches
multifunction car anti-slip mat market data
- Units sold / yr
- 13K–15K
- avg 100–250/product
- Revenue / yr
- $143K–$172K
- units × avg price
- Conversion rate
- 4.5%
- Avg BSR
- #584
- Page quality
- 0%
- Prime
- 83%
- Sponsored
- 93%
- Out of stock
- 24.6%
- Avg brand age
- 25 months
- Avg seller age
- 181 days
Competition & brand share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.Brands
31 rising
Sellers
48
Top-5 brand share
63%
Top 20: 90%
Top-5 click share
49%
Top 20: 79%
Open market
32%
- Yunvolx16%
- Jiechen15%
- Generic11%
- Loncaster11%
- JIMISHA9%
- Panmall5%
Demand & seasonality
Weekly Amazon search volume, last 57 weeks — -29.5% search growth over the last 90 days.Peak months: Mar, Jul, Aug · busiest ÷ quietest = 4.1×
Top multifunction car anti-slip mat search terms
- anti slip mat for car dashboard41K/yr
- car anti slip mat phone holder33K/yr
- anti slip phone mat for car20K/yr
- anti slip car mat phone holder9K/yr
- non slip phone mats for car8K/yr
- car anti slip mat13K/yr
- multifunction car anti-slip mat40K/yr
- anti slip mat for car8K/yr
- anti slip pad for car8K/yr
- phone mat for car dashboard5K/yr
Top multifunction car anti-slip mat products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Universal Anti-Slip Car Dashboard Mat with 360 Rotating Phone Holder Multi-Functional Organizer Pad for Phones Sunglasses Keys and Daily Essentials (Gray Black)
Jiechen$10.843.6★287 rev
Yunvolx Multifunction Car Anti-Slip Mat Car Dashboard Mat 360 Rotating Adjustable Phone Holder with Hidden Parking Number Plate PVC Grid Style Mat
Yunvolx$9.953.6★148 rev
Loncaster Car Phone Holder Car Phone Mount Silicone Car Pad Mat for Various Dashboards Slip Free Desk Phone Stand Compatible with iPhone Samsung Android Smartphones GPS Devices and More Black
Loncaster$12.194.2★55,753 rev
Car Dashboard Non Slip Mat JIMISHA Anti Slip Pad Anti Slide Sticky Dash Pad Multifunctional Fixate Gripping Gel Pad for Radar Detector Cell Phone Keys Glass GPS Coins 6.3x5.1 inch (2 Pack)
JIMISHA$8.794.6★5,971 rev
Multifunction Car Anti-Slip Mat with Auto Phone Holder and Extra Large Pad for Phones Keys Gadgets
Panmall$9.823.8★882 rev
Newest
by launch date
Multifunction Car Anti-Slip Mat 2026 New Anti Slip Mat for Car Dashboard with Temporary Parking Numbe Universal Car Phone Holder Pad for Phones Sunglasses Keys Gadgets (Gray Silver)
Fodeuxp$14.4018 rev
Multifunction Car Anti-Slip Mat 2026 New Anti Slip Mat for Car Dashboard with Temporary Parking Numbe Universal Car Phone Holder Pad for Phones Sunglasses Keys Gadgets (Gray Black)
Fodeuxp$14.4318 rev
Multifunction Car Anti-Slip Mat Phone Holder Dashboard Anti Slip Pad for Car with 360 Rotating Cell Phone Holder & Parking Number Organizer for Phone Keys Sunglasses (Black & Brown)
Generic$9.743 rev
Multifunctional Car Anti-Slip Mat 360 Rotatable Car Anti Slip Mat Phone Holder Universal Dashboard Pad with Temporary Parking Number Dashboard Accessories for Sunglass Chapstick (Black Gray)
Generic$13.5720 rev
Mobile Phone Bracket Anti-Slip Mat Universal Fit Anti-Slip Mat Multifunction Car Dashboard Mat with Temporary Parking Number 360 Rotating Adjustable Phone Holder (Black-Gray)
Generic$14.2924 rev
Trending
90-day click momentum
Mobile Phone Bracket Anti-Slip Mat Multifunction Car Dashboard Mat with Temporary Parking Number Universal Anti-Slip Car Dashboard Mat for Phones Sunglasses and Keys Gadget (Gray-Black)
Generic$13.512.2★
Multifunctional Car Anti-Slip Mat Car Anti Slip Mat Phone Holder with Temporary Parking Number 360 Rotating Adjustable Universal Fit Anti-Slip Mat for Phones Sunglasses and Keys Gadget
Generic$9.892.3★
Multifunction Car Anti-Slip Mat Phone Holder Dashboard Anti Slip Pad for Car with 360 Rotating Cell Phone Holder & Parking Number Organizer for Phone Keys Sunglasses (Black & Brown)
Generic$9.742.5★
Yunvolx 3-in-1 Multifunctional Car Anti-Slip Mat 360 Rotating Phone Holder with Hidden Parking Number Plate PVC Dashboard Mat Fit for Cars Trucks SUVs
Yunvolx$12.933.3★
Multifunctional Car Anti-Slip Mat 360 Rotatable Car Anti Slip Mat Phone Holder Universal Dashboard Pad with Temporary Parking Number Dashboard Accessories for Sunglass Chapstick (Black Gray)
Generic$13.573.3★
What buyers say about multifunction car anti-slip mat
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing grip”
“Excellent product”
“Adheres very well to dash”
“As Advertised”
“A really handy”
“Fits perfectly”
“Works great. Didn't even clean the dash, just wiped it off with my hand and it handled the curve of the dash fine”
“Good price”
“Great little holder”
“they are brand new again”
What buyers complain about
“Poor adhesion”
“Too big”
“Did not work”
“Does not grip dashboard”
“Poor quality”
“was not compatible with my vehicle”
“Not as advertised”
“Hard to use”
“Not good in the heat”
“Product broke before I can even get to use it”
Top return reasons
Common questions
- Is multifunction car anti-slip mat profitable to sell on Amazon United States?
- The niche generates $127K/yr across 42 tracked products. 4 of 28 products launched in the last 360 days are still selling. 90-day search growth is -29.5%. Flapen's verdict: Worth a look (50/100).
- How competitive is the multifunction car anti-slip mat niche?
- 31 brands and 48 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 63% of demand.
- What do buyers complain about in multifunction car anti-slip mat?
- Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Functionality-Overall. The return rate is 2.4%.
- When does demand for multifunction car anti-slip mat peak?
- Demand peaks in Mar–Jul–Aug; the busiest month runs 4.1× the quietest.
- What does it cost to enter the multifunction car anti-slip mat niche?
- Listings span $4.93–$20.53; the average listing price is $11.44 (sweet spot $15–$100). The average incumbent carries 1,915 reviews — the moat a new listing must climb.